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Promoted listings allowance

Is the promoted listing program still going to only apply to MULTI quantity listings?  If so, is there something else tho of us who don't have them can "spend" the allowance on? 

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Promoted listings allowance

.

Will the Promoted Listing  work when the potential bidder/buyer searches using Price or Distance as their search filter?  or does this PL campaign only work with BEST MATCH or when searching with a mobile device.? 

Message 2 of 38
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Promoted listings allowance

I hope we hear some discussion about this from Ebay staff.   In my opinion, this is another move in the direction of Ebay trying to be just another online retailer rather than capitalizing on the wonderful niche they have - unique, one-of-a kind, no longer in stores, items.

Message 3 of 38
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Promoted listings allowance


@dhbookds wrote:

Is the promoted listing program still going to only apply to MULTI quantity listings?  If so, is there something else tho of us who don't have them can "spend" the allowance on? 


dhbookds,

We are exploring expanding promoted listings to single quantity items, but don't have anything to announce yet. You are correct it is currently only available for mult-quantity listings.We should have it more info later this year. Thanks for selling on eBay! Brian

Join us at eBay Open this September! eBay.com/ebayopen
Message 4 of 38
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Promoted listings allowance


@imasuv wrote:

.

Will the Promoted Listing  work when the potential bidder/buyer searches using Price or Distance as their search filter?  or does this PL campaign only work with BEST MATCH or when searching with a mobile device.? 


imasuv,

 

Currently it works with Best Match, but we are looking to extend it to other filters. When ready, we will provide more details. Thanks. Brian

Join us at eBay Open this September! eBay.com/ebayopen
Message 5 of 38
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Promoted listings allowance


@missalayneys wrote:

I hope we hear some discussion about this from Ebay staff.   In my opinion, this is another move in the direction of Ebay trying to be just another online retailer rather than capitalizing on the wonderful niche they have - unique, one-of-a kind, no longer in stores, items.


missalayneys,

 

We like all the inventory sellers bring to our site, especially if it is inventory buyers want. That include mass produced items as well as unique and one of kind items. In fact, one of our largest categories is fashion and many of the sellers sell single item quantity. So, bring multi-quantity, single quantity, one of kind - we like it all. Thanks for selling on eBay!

Join us at eBay Open this September! eBay.com/ebayopen
Message 6 of 38
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Promoted listings allowance

so


brian_burke@ebay wrote:

@dhbookds wrote:

Is the promoted listing program still going to only apply to MULTI quantity listings?  If so, is there something else tho of us who don't have them can "spend" the allowance on? 


dhbookds,

We are exploring expanding promoted listings to single quantity items, but don't have anything to announce yet. You are correct it is currently only available for mult-quantity listings.We should have it more info later this year. Thanks for selling on eBay! Brian


So, we get $30 we can't use.....seems like, to be fair, we should be able to accrue it pending the addition of single quantity listings.....of course, if that never happens...not so much of a benefit...I think you will agree? 

Message 7 of 38
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Promoted listings allowance

brian_burke@ebay

 

With a store "rent" hike last year and a Store FVF increase this year, coupled with the decrease in the TRSP discount ... The "incentives" just don't seem to be matching up.

 

A $30 quarterly credit for Promoted Listings is $10/month.

 

When I spoke with the phone marketing team that was cold calling sellers last week about Promoted Listings, I got a nugget of information.

 

In my category (Pottery and Glass) the average PL percentage used for effective sell through on a Promoted listing was 8% ... that's a whopper.

 

I am TRS, with a Premium Store on an annual contract. Currently I have a smidge over 800 listings running. 99% of those fall under the Main Category "Pottery and Glass". All qualify for TRSP.

 

That means, if I followed that trend of 8%, that (without shipping FVF), I would be paying eBay 17.15% of the promoted sale .. And getting only 10% of my item FVF discounted (and why not on shipping? That's another issue)

 

I ran a test Promotion in December at 3% for a total of 10 days ... I was not thrilled with the results, especially for holiday rush season. The boost was miniscule, if any. I could see no recognisable difference between my promoted listings and my unpromoted ones.

 

$10 would not have covered that tiny 10 day promo. If I would have run the recommended 8%, would my velocity have increased? I don't believe so, but I would have paid more....And ran through my alotted $30 in less time.

 

What else is eBay doing for Store sellers to help increase velocity? Getting rid of off site ads will help, thank you, but ...

 

What about mobile Store visibility? Are there any plans to make stores mobile friendly, or at least have some indication that a seller actually has a store when a listing is viewed on a mobile device?

 

And I know that this subject is touchy ... but I would rather pay for Google Shopping Ads if I had a choice between PLs and Google Shopping. Are eBay listings in Pottery and Glass ever going to make it back into Google Shopping searches?

 

penguins_dont_fly is a Volunteer Community Mentor
Buying and Selling since 2013

Message 8 of 38
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Promoted listings allowance

The credit is a quarterly credit and will expire every quarter unless used. We are very early in our beta testing but when we do open this up you will have the credit available to use for that quarter. 

Message 9 of 38
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Promoted listings allowance

So my TRSP discount is cut in half in excange for a $30 PL credit I can't use (being a OOAK seller)?

 

Thanks.

 

Don't you think that it's a bit disingenuous not to mention in the announcement that PL's are for multi-quantity items only?

Message 10 of 38
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Promoted listings allowance


brian_burke@ebay wrote:

@dhbookds wrote:

Is the promoted listing program still going to only apply to MULTI quantity listings?  If so, is there something else tho of us who don't have them can "spend" the allowance on? 


dhbookds,

We are exploring expanding promoted listings to single quantity items, but don't have anything to announce yet. You are correct it is currently only available for mult-quantity listings.We should have it more info later this year. Thanks for selling on eBay! Brian


So, another program that is going to happen, whatever may come and when you can't figure out how to do OOAK, with a profit, it will be sluffed off as another 'the sellers spoke and we listened'.

 

Why does 'later this year' sound like the new 'soon'?

Not saying 'NO' doesn't mean 'YES'.

The foolishness of one's actions or words is determined by the number of witnesses.

Perhaps if Brains were described as an APP, many people would use them more often.

Respect, like money, is only of 'worth' when it is earned - with all due respect, it can not be ordained, legislated or coerced. Anonymous
Message 11 of 38
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Promoted listings allowance

 lose
@dhbookds wrote:

so


brian_burke@ebay wrote:

@dhbookds wrote:

Is the promoted listing program still going to only apply to MULTI quantity listings?  If so, is there something else tho of us who don't have them can "spend" the allowance on? 


dhbookds,

We are exploring expanding promoted listings to single quantity items, but don't have anything to announce yet. You are correct it is currently only available for mult-quantity listings.We should have it more info later this year. Thanks for selling on eBay! Brian


So, we get $30 we can't use.....seems like, to be fair, we should be able to accrue it pending the addition of single quantity listings.....of course, if that never happens...not so much of a benefit...I think you will agree? 


Exactly we are not the large sellers of new or multi quantity items so the $30.00 is nothing to many of us.
it's a throw away , I would prefer to keep my extra 10% TRS+ discount

The large sellers are again the ones who stand to profit. they will be able to use the Promotion credit & will not have the 3rd party offsite ads to deal with

ebay was driving sales away from their own site , so in turn they will remove the 3rd party advertising and lose profit , they will try to gain profit back with the FVF  from the sales on it's own site , by reducing our TRS+ discounts & by adding the 4% extra FVF to some sellers for falling below standard

Again comes down to this site is really 2 different type of sites rolled into 1 set of rules for the new, larger, multi item sellers

And I believe when they say they listened to the sellers it is the large sellers not my kind of a selling , because their plans just don't fit my needs

how I wish they would break it in 2  for the large sellers & drop shippers of new items & the small vintage and ooak sellers, life would be so much easier  

Never hurts to wish Smiley Indifferent

Message 12 of 38
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Promoted listings allowance

why offer a credit on something which is still not fully implemented and does not function very well?

Message 13 of 38
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Promoted listings allowance


@tealt wrote:

So my TRSP discount is cut in half in excange for a $30 PL credit I can't use (being a OOAK seller)?

 

Thanks.

 

Don't you think that it's a bit disingenuous not to mention in the announcement that PL's are for multi-quantity items only?


The link to how promoted listings works is in the very section of the landing page. We are not intentionally trying to hide this information. But thank you for pointing this out. We will update the FAQs to include this information. Note that Single quantity is in beta testing right now and will be available to OOAK sellers soon. Thank you for the feedback.

Message 14 of 38
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Promoted listings allowance


@shefs_promotedlistings wrote:

@tealt wrote:

So my TRSP discount is cut in half in excange for a $30 PL credit I can't use (being a OOAK seller)?

 

Thanks.

 

Don't you think that it's a bit disingenuous not to mention in the announcement that PL's are for multi-quantity items only?


The link to how promoted listings works is in the very section of the landing page. We are not intentionally trying to hide this information. But thank you for pointing this out. We will update the FAQs to include this information. Note that Single quantity is in beta testing right now and will be available to OOAK sellers soon. Thank you for the feedback.


@shefs_promotedlistings
Soon enough to not lose my first promotion credit?
If that's the case ebay should have not rolled this out yet or figured a way to make up the difference to sellers who cannot take advantage of it .
Prehaps waited until the fall update so it was a level field for all ebay sellers to take advantage of.


Message 15 of 38
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