Does your fixed add rate campaign actually make a difference if you raise or lower it?

[comicsun]

I can't find any resource that tells you exactly how raising your fixed add rate percentage benefits your sale. It's logical that the more you give to ebay the more they'd somehow promote it more, but there's no metric or info that covers exactly what they do.....or it could all be just a gimmick all together.

Any thoughts and experiences? Thanks

[stainlessenginecovers]

Which type? (on the 'sale' only, or the 'advertising type?).

But, there will be nothing to show you anything simply because there are 14,000,000,000,000 things in the world and it all depends on

a.) how many sellers there are on this site selling

b.) how many are interested in the outside world, interested enough to 'search' for that type 'thingy

[comicsun]

'sale' only

I thought they were both advertising...or do you mean fixed and dynamic.

I'm using the fixed.

[chevymontecarlo88]

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@comicsun wrote:

I can't find any resource that tells you exactly how raising your fixed add rate percentage benefits your sale. It's logical that the more you give to ebay the more they'd somehow promote it more, but there's no metric or info that covers exactly what they do.....or it could all be just a gimmick all together.

Any thoughts and experiences? Thanks

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The whole idea of the dynamic promoted listings is that it will vary to whichever the highest rate being promoted at that time. In theory, you should get more visibility because of that. That does not mean you will sell it. Look at it as advertising. Fixed or dynamic.

I am not a fan of promoted listings, but they do serve a purpose and if used correctly may help with sales/traffic. 

[slippinjimmy]

@comicsun 

They don't detailed metrics or info because they would be useless.

Every seller who does promotions will have different results, the rate that works for one seller might not work for another seller. The results for a seller of Item X may be different from a seller of Item B.

The only way to determine what effect raising or lowering the percentage if for YOU to test each and monitor the results. Any test should be run for an extended period, minimum of a month and the longer the better to get data that is not heavily influenced by factors that have nothing to do with Promotions.

[comicsun]

I'm using fixed. I get the feeling that it's just a bunch of fluff and another revenue stream for sellers that want to sell their items sooner.

[stainlessenginecovers]

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@comicsun wrote:

'sale' only

I thought they were both advertising...or do you mean fixed and dynamic.

I'm using the fixed.

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No, not 'fixed' or 'dynamic'- the names I forget- Promotions Standard and Promotions ?? (one only charges you the % that YOU choose ONLY when it sells; the other is like a 'pay per click' on Google/Bing where they charge you for just 'clicking' on your item, even if they don't buy and leave), but you answered the question. 

The answer is the same, there is nothing that tells you where you will be at on those promotions, your best to just search ebay from another computer/phone so you are NOT signed in and just 'searching' and you'll get an idea where you are at. Obviously the higher % you pay, the higher you'll be up on a page, or even page 1...just depends on how many competitors you have and what they are willing to pay. You could have 5000 competitors selling the exact same thing with the 'top dog' paying 50% to Promotions...or there could be 10 competitors and you are wasting ANY money paying for those Promos. 

[allthingsrandomshop2024]

I've tried both fixed and dynamic on separate occasions, kind of testing them out. Mostly, I feel the only thing that really happens is you pay ebay more money when your promoted item sells. Unless there's 1,000's of the same item you're selling already posted, I don't feel it benefits me at all. With that being said, I've had 2 or more of the same item to sell and set one at 2%, one at 10% and one at the dynamic rate- with hundreds of the same item for sale on eBay and the 2% sold first. I can't make it make sense so I choose not to use promoted listings usually. Also, when I search for something I use filters. I want to see the cheapest first and free shipping options then I keep scrolling down until I find a price and high rated seller I'm comfortable with. I can't justify paying promoted prices on most items if people filter their search for things specifically like I do because most likely they'll find my item quickly without having to promote it. Unless there's 100's of people selling the same item at the same price & shipping as you, there's no reason to pay to be in front of the line in my opinion 

[chevymontecarlo88]

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@comicsun wrote:

I'm using fixed. I get the feeling that it's just a bunch of fluff and another revenue stream for sellers that want to sell their items sooner.

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I would suggest saving the money and working on making a really good listing. (Pictures, Price, Keywords and Description) YMMV

[comicsun]

There's priority and general the prior promises 200% more views

after that your payment is either dynamic to the going rate and fixed rate which is the one I have and explained is when you only pay your wanted percentage when it sells. Regardless, I still think it's a bit of a scam.

[fbusoni]

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@comicsun wrote:

I'm using fixed. I get the feeling that it's just a bunch of fluff and another revenue stream for sellers that want to sell their items sooner.

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@comicsun 

A "bunch of fluff" is an extremely charitable description.  "Gimmick" comes a bit closer to the truth, but is still sugar-coating it, in my opinion.

The reason you cannot find any resource "that tells you exactly how raising your fixed add rate percentage benefits your sale" is because anything in writing to that effect would be purely speculative.

These various ad promotions are cloud software that eBay is selling to guarantee a revenue stream for eBay.   The net result: far fewer (and smaller) fee increases for those sellers who do not participate.

Personally, I never purchase software of any kind unless I know how to use it, or am prepared to learn.

The problem with these ad campaigns is that they are driven by a collective "fear of missing out."  

From what I can deduce after reading thousands of posts on these boards on the topic, the millions of sellers who have been sucked into this particular vortex have to continually increase the amount of money they invest in these ads in order to see a return, because everyone else is doing the same thing.   

FWIW, I have found great success in offering a combination of same day / 24 hour shipping AND 60 day paid returns.  In exchange, eBay promotes my listings, fairly aggressively I might add.  

(And no, I do not get returns... I sell old, boring things to a very specific demographic.)  regards

[comicsun]

So you're saying just by offering 60 day returns ebay advertises your goods more???

[redlinear]

I have loosely determined.   A real low fixed rate makes not much difference.
Around 7% you can see it help.
At 25%, no better than 7% (and with 25%, you ARE paying attention).

Offsite.  I chose a small amount I could live with each month. But, it kept running out in about three weeks.
eBay offered up a suggestion to a few dollars more per day.   I did that.
The VERY NEXT DAY, eBay suggested 10$ more per day.     
So, don't use eBay's suggestions.  They seem to be guessing as much as we are

[bashort]

Yes it absolutely makes a difference, if you raise it ebay gets more money.

[bashort]

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@redlinear wrote:

I have loosely determined.   A real low fixed rate makes not much difference.
Around 7% you can see it help.
At 25%, no better than 7% (and with 25%, you ARE paying attention).

Offsite.  I chose a small amount I could live with each month. But, it kept running out in about three weeks.
eBay offered up a suggestion to a few dollars more per day.   I did that.
The VERY NEXT DAY, eBay suggested 10$ more per day.     
So, don't use eBay's suggestions.  They seem to be guessing as much as we are

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absolutely they are going to suggest raising the rate, the entire point of the whole thing is to increase ebay revenue