The 30 you had were mostly bots- fake, not people: This is the fix (from Spring Seller Update)
More accurate listing view counts
We want you to have listing traffic data that shows as accurately as possible how many buyers have seen your listings. That’s why, in late April 2022, we’ll be updating how we count and report listing page views.
The current page view numbers on your listings count various types of traffic, including a significant amount of non-human traffic—one example is programs called “bots” that scan websites and now account for approximately 40% of internet traffic.* Learn more about non-human traffic and bots in the Listing Page Views FAQs tab.
Although this non-human traffic is currently counted as a “page view,” it doesn’t represent real shoppers or lead to sales, and recent analysis has shown how much it inflates your page view numbers.
As part of eBay’s continual efforts to bring you better data to run your business, we’re updating to a new way of counting page views that will better filter out non-human traffic and more accurately show views by potential buyers.
While the amount of non-human traffic on the internet is considerable, it also varies across categories and products. As a result, while most sellers will see a significant drop in page view numbers, the impact of filtering out more non-human traffic may vary. Importantly, the actual traffic from potential buyers to listings isn’t changing. We’re just updating what types of traffic we count as page views to more accurately show views by potential buyers.
Page view counts based on this approach have been available in the Seller Hub Traffic Report and Promoted Listings reports for some time. The changes outlined above will increase the consistency of how page views are counted and displayed across eBay.
