You've been selling here for 20 years.
How does this month compare to this month in 2019? in 2018? in 2017?
A single day without impressions is not a big deal and it looks as if it has already corrected itself , whatever 'it' was.
The important thing is not impressions, or watchers, or even views.
It's sales.
And even there it is more useful to look at monthly sales that daily sales.
I'm sure you already know when your sales are going to be strong and when the buyers are hiding.
We used to plan to take inventory in December for out B&M shop because our sales pre-Christmas were down to supplies and gift certificates. But Boxing Day? The customers poured in.
