Ebay's search traffic may be falling......

[lasantino]

https://www.ecommercebytes.com/C/abblog/blog.pl?/pl/2019/7/1563325124.html

ugggggg

[mr_lincoln]

@lasantino   Wow ...

[greg5000]

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@lasantino wrote:

https://www.ecommercebytes.com/C/abblog/blog.pl?/pl/2019/7/1563325124.html

ugggggg

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Thanks for sharing! 

Everyone needs to read this article. 

[lasantino]

It's rather ironic,,..  Ebay has been pushing sellers to pay additional  final value fees to promote their listings... however, ebay themselves are significantly reducing the amount of money they spend with google to get all these listings shown effectively on google...

this is hypocrisy at it's finest.

[greg5000]

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@lasantino wrote:

It's rather ironic,,..  Ebay has been pushing sellers to pay additional  final value fees to promote their listings... however, ebay themselves are significantly reducing the amount of money they spend with google to get all these listings shown effectively on google...

this is hypocrisy at it's finest.

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Two words ..... Promissory Estoppel 

@mr_lincoln 

[mr_lincoln]

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@greg5000 wrote:

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@lasantino wrote:

It's rather ironic,,..  Ebay has been pushing sellers to pay additional  final value fees to promote their listings... however, ebay themselves are significantly reducing the amount of money they spend with google to get all these listings shown effectively on google...

this is hypocrisy at it's finest.

---

Two words ..... Promissory Estoppel 

@mr_lincoln 

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I would have to agree ...

[tunicaslot]

Had to google it guys - I don't have my law degree!

In the law of contracts, the doctrine that provides that if a party changes his or her position substantially either by acting or forbearing from acting in reliance upon a gratuitous promise, then that party can enforce the promise although the essential elements of a contract are not present.

[toooldtorock]

"this is hypocrisy at it's finest."

Ebay has given indications that the route to more profit from them is to get more money

out the sellers on the platform.

It isn't hypocrisy if they are telling you straight out.

[whatmorefabric]

He is a  Citi Bank analyst and PR person that  gets paid for guessing and showing up on TV.    He has only a 55 % overall success rate.   

He also fails to mention that a lot of sites are sideways on search traffic,   or the influx of new websites,  or the pull back by companies due to the uncertainty of the impact on tariffs.      He also fails to mention Ebay's increase in on line,   internet marketing...where the young kids are.

Despite high confidence in the economy,    people are buying less stuff.

[tunicaslot]

Although I know I am buying less - there is still a lot of buying going on - restaurants are full - and people are buying more than they were a year or two ago - so we should see some kind of uptick in sales. Ebay isn't what it use to be and some can't acknowledge that.

[lasantino]

the hypocrisy i was referring to was  ebay continual push an insistence to sellers that paying more for a sponsored listing is what works for increasing sales..etc.

they themselves  severely cut back the amount they spend with google on sponsored listings.

[uncseniorsportsfan]

He is a  Citi Bank analyst and PR person that  gets paid for guessing and showing up on TV.    He has only a 55 % overall success rate.   

That may be all true, but he is the first analyst in quite a while that has looked beyond Wenig's fluff pieces to the investor community.   

The real reason ebay search traffic is falling for many sellers is primarily due to ebay's continual manipulation of search, and little to do with external factors.    

[laurabeardsley]

The day of reckoning is coming!

[kathieskorner]

I agree.

Between search manipulation, technical issues, and the conversion to managed payments - the vast majority of sellers with unique items will be gone by 2021 if not before.  

[toooldtorock]

"the hypocrisy i was referring to was  ebay continual push an insistence to sellers that paying more

for a sponsored listing is what works for increasing sales..etc.

they themselves  severely cut back the amount they spend with google on sponsored listings."

Unless they stated amounts they were going to spend on outside promotion you may have a weak

argument.

Promoted listings was always intended as a within the platform advertising system.

I never got the sense promoted listings was for outside of the Ebay platform. Promoted listings

were designed to extract more money out of sellers to help beef up Ebay's profit margins.

But if Ebay gave a set number or % for outside promotion and failed to meet it, you have an argument.

But spending more on advertising/promotion might mean more expensive tv commercials instead of

more less expensive Google promotions. You'd have to closely look at the original language.