No you don't have to have a store to have a sales report, but it isn't as elaborate as the sales report you get when you have a store. You can get the sales report free just by going into subscriptions and signing up. It shows how many items you sold, the average price and all the fees, ebay and paypal that were charged. It also has graphs. It's nice to have to keep track. I had the more elaborate one when I had a store but after I closed it I signed up for the basic one. That started in 2005. If you don't have one you might want to sign up. Just click on subscriptions that is on the left side of your "My Ebay" page. JudyB