promoted listings

[baxterclothing]

I am a successful power seller on Ebay since 2012--How many of my 900 listings should I put in the  promoted listing section to see a possible positive reaction?

[obojoekn]

I use the Promoted Listings as a "consignment shop" of sorts where I don't have to pay much commission (I choose the %), and I don't have to surrender my inventory like in a consignment shop. Don't have to pay anything unless item sells. Seems to me that just about everything should be listed with Promoted Listings. Maybe there are things that I am not aware of, but every item I sell through Promoted Listings is probably an item that I would not have sold otherwise (at that time). I added PL to all of my listings that were around $20 or more. My sales through promoted listings almost immediately accounted for close to 10% of my sales. My total sales, impressions, and listing views all went up noticeably. I read a lot of griping on these boards about the Promoted Listings, but I haven't found a down side to them yet. Hopefully people will enlighten me/us here

[reallynicestamps]

I put it on some of my postage lots (Canadian mint stamps for use in shipping) which are a steady seller anyway, at 1%.

They definitely have worked, since those values have more orders than other similar values (EG I have 37 cent stamps on Promoted and they sell well, although  they don't make up any current rates.)

I also put them on some of my higher value philatelic offerings, at the same 1%. Bupkis. Nada. Zip.

YMMV.

The higher the value of the lot, the better. I may change the percentage from 1% to 1/2% when I do some more, since the percentage doesn't seem to make a difference in visibility.

Also I'm cheap.

[cashvaluerecovery2011]

Baxter I will put it to ya this way. Search changed for the worse and sales went to **bleep** at the same time they introduced promoted listings...........which shows up better in search..........and ebay makes more money.

So if you want to know how many to show a positive reaction from todays sales without using it? Then all 900 listings. If you want to see a positive reaction of how it use to be before promoted listings came out then zero.

Its basically just a way to hijack a bigger percentage. I see no difference in search from 1% to 12% though. I look at a higher percent as a charitable donation to ebay that is completely unnecessary.

[gamersbaystore]

How many items doesn't matter, not so much as what you promote. You should promote the items that are really popular and likely to sell. Promoting items that people don't really care for may get you more visibility, but its unlikely to get that item sold.

I've been using promoted listings for the more sought after and rarer games I sell, and its working pretty well for me.

One more thing to note, it appears you can only promote up to 30% of your inventory, at least that's what the info provided by ebay stated.

[calntom]

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@baxterclothing wrote:

I am a successful power seller on Ebay since 2012--How many of my 900 listings should I put in the  promoted listing section to see a possible positive reaction?

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The last time I checked, eBay creates a duplicate listing that is promoted.  So you have a better chance of selling with 2 listings rather than one. If the buyer purchases from the promoted listing, eBay charges the extra fee.

I do 1% promotions on all listings. I don't mind giving eBay an extra 1% for the additional visibility.  

[paulhua3]

I do the same--1% as it does not seem to be any more effective at higher rates.

[gew6463]

Since you sell clothes, I would check with some experienced clothing sellers here to see how promoting has worked for them. Especially as that tends to be a heavily saturated category. I believe that in other similar threads I have read that some (clothing) sellers did not feel it made a huge difference in sales. On the other hand, since you only pay the fee if the item ends up selling, you don't have a lot to lose in trying it. 

@tunicaslot would you have anything to add here? I realize you sell women's clothing versus the OP's mens clothing, but you're closer than I am with vintage collectibles 😉 Hope you don't mind my calling you again.