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fraudulent brand misuse claims from redpoint

Anyone else having problems with fraudulent 'brand mis-use' claims from a company called "REDPOINT"?

We have received multiple takedown demands, the most recent for these five listings: 

 

324283112397 - 310960A1 Case New Holland (CNH) Shim Kit
324225501408 - 181274A1 Case New Holland (CNH) Repair Kit
324238398976 - 313557A1 Remanufactured Case New Holland (CNH) Shim Kit
324225523656 - 87743514 Case New Holland (CNH) Pochette Kit
324290956554 - 87455748 Case New Holland (CNH) Kit

 

All these listings have pictures, information and branding taken only from the product itself and the packaging. We have attempted to contact redpoint at the email address "cnh-industrial-bp@redpoints.com " and have sent registered letters to their two locations in the USA... There has been absolutely no response from them. eBay claims they cannot evaluate the legitimacy of the request and are forced to remove the listings. (probably true) They also refuse to accept any sort of counter claim. We have gotten 3 previous strikes all because of 'brand mis-use' claims from redpoint about 'case new holland' parts we have listed. Short of removing all our case new holland parts or pursuing redpoint legally, are there any options left to us to stop these fraudulent takedown requests? Anyone have any experience on this?

 

Complaint info:

 

  What activity didn't follow the policy:

    Your listing(s) was reported because you have used the term(s) ** New Holland** in your title, item specifics, images and/or description.? Please remove this content from all locations in your listing.     Please edit the items that need to be updated to remove any infringing content even if you plan to end the listing.

    The purpose of this fair warning period is to allow you to bring your listings into compliance so that you can retain your purchase history and GMV. Please be aware, however, that for VeRO reports you will still receive a policy violation due to the reported intellectual property concerns.

 

  What you need to do next:

Please ensure your current and future listings follow this policy.

 
  What is the policy

- Your listing was reported by CNH Industrial N.V. for using their brand name inappropriately. eBay’s Verified Rights Owner (VeRO) program offers intellectual property owner(s) a way to report listings that they believe infringe on their rights
- Brand names cannot be used in listings if the product isn’t manufactured by, or compatible with, that brand. You may use "compatible with", "fits", or "for" before a brand name, if the item described is specifically designed to be compatible with the products of that brand
-- Using a trademark owner's logos without permission is not allowed.
- If you believe a mistake has been made, you will need to contact the rights owner directly. If the rights owner approves your appeal, please have them contact us directly to reinstate your listing(s)

Message 1 of 44
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43 REPLIES 43

Re: fraudulent brand misuse claims from redpoint


@witmermotorservice wrote:

Anyone else having problems with fraudulent 'brand mis-use' claims from a company called "REDPOINT"?

We have received multiple takedown demands, the most recent for these five listings: 

 

324283112397 - 310960A1 Case New Holland (CNH) Shim Kit
324225501408 - 181274A1 Case New Holland (CNH) Repair Kit
324238398976 - 313557A1 Remanufactured Case New Holland (CNH) Shim Kit
324225523656 - 87743514 Case New Holland (CNH) Pochette Kit
324290956554 - 87455748 Case New Holland (CNH) Kit

 

...


 

@witmermotorservice , I noticed that those listings were not taken down by eBay. They have been ended, and are not showing up in the completed-listings search, but they are still available to view on eBay.

 

I looked at all of them, and I noticed that all of them have non-compliant descriptions, which can't be viewed in the listing itself. You have to click a button to view the description. Like this, which is the first listing:

 

image.png

 

We don't see this happening very often anymore. Most sellers found and fixed their listings when eBay first banned the use of active links in a listing (links which take the buyer off of eBay). The most common cause of the "Active Content" error (like this), is having a link in the description, but it can be an "invisible" link, because if your listing has a lot of redundant HTML code, then the link might be in a section of code that is not being displayed because of the formatting. When this happens, a listing can be non-compliant, even though there are no visible (or clickable) links in it.

 

The most common way this happens, is if some of the text in the description is copied from another website. Sometimes, this can bring in an invisible link back to the website where it was copied from, or elsewhere. These invisible links can be detected by bots that crawl the site, looking for intellectual property violations (which is what you got). So, they could be the reason why those listings were flagged.

 

I suspect this may be the case, because you do still have a CNH listing which is still active and was not targeted, but that one has a visible description, so there isn't any Active Content in it. One thing that the flagged listings all have in common, is that they all have Active Content in the description.

 

Normally, I would use @shipscript 's active content scanner on her website www.isdntek.com, to screen your listing and find out if there's an illegal link hidden in it, and if so what it is, and where. But unfortunately, I can't access @shipscript 's website right now, because I get a safety warning that it isn't configured correctly ... so I figured if I tagged her, she would probably check this thread out, and could check the listings for you (and maybe fix the website).

Message 16 of 44
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Re: fraudulent brand misuse claims from redpoint

Contact vero@ebay.com if Redpoints doesn't respond within a 5 business day window. You will get some canned responses from Ebay but you need to be persistent if they are truly OEM parts.

 

Message 17 of 44
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Re: fraudulent brand misuse claims from redpoint

@lacemaker3 Not sure what your talking about exactly. There is no active content on these listings. eBay blocks all links (and will not let you show products with links in the description). We also [mostly] don't use html in our listing descriptions and we don't copy content from anyone's websites (except our own). This is the entirety of the listing description on this listing:description.jpg

If you can explain how this is 'active content' or somehow relates to a "brand mis-use" claim, I'm always willing to learn something new...

 

Our listings were taken down by eBay and were gone completely - We got the final notices. Apparently the listings are back again, as they now show in our ended listings instead of *not being found anywhere*. We did get two emails from eBay (both dated 10/25/21) that may relate (though we're not sure - does vero@ebay actually undo fraudulent claims?):

 

"Hello witmermotorservice,

Your appeal has been approved..
Any actions taken on your account have now been removed.
For more information on the policy, please see our previous emails.
We're sorry for any inconvenience this has caused you.

Thanks,
eBay"

Message 18 of 44
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Re: fraudulent brand misuse claims from redpoint

@farmlandparts These listings were for OEM parts; they are not aftermarket. VERO has told us similar - put "for", "fits" or "compatible with" in the title. But when told that these were OEM parts and provided with packaging pictures (in the listings), they've also stated that we should be fine listing them without those qualifiers... We'd rather not confuse people and lose sales by making OEM parts appear as aftermarket parts.

Frankly, redpoints has sent us exactly one response (quoted above). We don't know which case it was about... If your dealing with claims/complaints/takedowns like this, there isn't any excuses for not communicating or for making mistakes.

Message 19 of 44
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Re: fraudulent brand misuse claims from redpoint

Yes CNH approved your appeal and Ebay took off the restrictions.

 

Redpoints is supposed to get approval from CNH before contacting Ebay with a perceived problem but I suspect they don't always check with them before their computer program notifies Ebay.

Message 20 of 44
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Re: fraudulent brand misuse claims from redpoint

If you copy a description from some place else and past it: it may have active links.

eBay does not block all the html.

You have to check and be sure such is not being used.

 

Also photos from manufactures and other locations instead of an actual photo of item can also get these type of removals, even if from ebay's data base... Just saying.

 

Glad you got the strikes removed...

Message 21 of 44
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Re: fraudulent brand misuse claims from redpoint

It seems to me that unless the OP is under contract with the company and has a contractual agreement that items cannot be resold on ebay, first sale doctrine DOES allow the sale of authentic branded items. And despite some companies' dislike of their items being resold, they don't have a say as long as such items are authentic and made by the company whose name is on them. 

 

VeRO takedowns are appealable but need to be done through the VeRO representative. There should be an email address somewhere (usually near the bottom) of the takedown message. 

 

The violation claims use of "New Holland**" in the title and description and there's no implication that the items aren't authentic so you are allowed to use the brand name in your listings! 

 

If your appeal to the company doesn't work, you might want to read about and/or contact Tabberone and her website. 

albertabrightalberta | Volunteer Community Mentor
"I can explain it to you, but I can't understand it for you."

Message 22 of 44
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Re: fraudulent brand misuse claims from redpoint


@witmermotorservice wrote:

@lacemaker3 Not sure what your talking about exactly. There is no active content on these listings. eBay blocks all links (and will not let you show products with links in the description). We also [mostly] don't use html in our listing descriptions and we don't copy content from anyone's websites (except our own). This is the entirety of the listing description on this listing:

...


@witmermotorservice , the button to click on those listings, "See full item description" means that there is something in the descriptions that eBay doesn't like. This is how eBay blocks descriptions with links that are not allowed.

 

https://www.ebay.com/itm/324283112397

image.png

 

It's usually Active Content, but in this case, apparently that's not it. I couldn't find any Active Content in those listings using @shipscript 's Active Content tool (her website is back up now. 

https://www.isdntek.com/ebaytools/ActiveContentSandbox.htm

 

I thought that the issue might be related to that "See full item description" button, since it was on all the listings that were flagged, but not on the one that was still active. @shipscript is the expert on HTML, maybe she would be able to take a look at your listings and spot something that might have caused it. I've tagged her, so hopefully she will visit this thread.

 

If you have been given permission to relist them, then I guess you're good to go. I would recommend that you redo the descriptions from scratch, to get rid of the button, because a lot of buyers don't like having to do an extra click to read the description. It could affect your sales.

Message 23 of 44
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Re: fraudulent brand misuse claims from redpoint


@witmermotorservice wrote:
...

 

 

Our listings were taken down by eBay and were gone completely - We got the final notices. Apparently the listings are back again, as they now show in our ended listings instead of *not being found anywhere*. We did get two emails from eBay (both dated 10/25/21) that may relate (though we're not sure - does vero@ebay actually undo fraudulent claims?):

 

...


Your listings were ended by eBay, and hidden from search results, but they were not "gone completely". Otherwise, I would not have been able to open them by using the item numbers, and take the screenshot. I was able to open all of the listings you posted. 

 

eBay does this sometimes, when the issue is something that could be corrected by the seller. They end the listing, but they don't remove it completely so you can revise it to correct the issue. 

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Re: fraudulent brand misuse claims from redpoint

@witmermotorservice 

@lacemaker3 

 

Sorry for the delay (server problems).

 

I looked at the listing using different URL settings and could not find anything wrong with the HTML. However, I can see eBay's command in the code indicating a secure code problem with the one-click-away instruction, which usually runs the code through a script before it is displayed. I can only surmise that there was something wrong with the original text, which eBay stripped, and I am unable to get back to the original (which I can usually do by modifying the URL parameters).  Or, possibly, that the listing was made a couple of years ago when eBay had a lot of problems erroneously flagging valid descriptions as one click away.

 

To resolve that problem, you would need to edit the description (add a space or something) so that eBay will again run it through their description filter and not flag it for one-click.

 

 

 

ShipScript has been an eBay Community volunteer since 2003, specializing in HTML, CSS, Scripts, Photos, Active Content, Technical Solutions, and online Seller Tools.
Message 25 of 44
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Re: fraudulent brand misuse claims from redpoint

Thanks, @shipscript ! I'm glad your servers are up and running again.

Message 26 of 44
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Re: fraudulent brand misuse claims from redpoint

@shipscript Listing for 310960A1 was created 9/3/2020. Not an old listing by our standards.

 

@lacemaker3 Still no permission to relist... vero@ebay hasn't responded to us yet.

 

@albertabrightalberta We do not have any contracts/agreements with "CNH Industrial" or "New Holland" or any other vehicle/tractor manufacturer. 

 

@donsdetour I'm aware that eBay scans for and blocks links such as <a href...>, although certain authorized 3rd parties are allowed. We're aware of that and eBay generally alerts you to any problems there. Regarding the photos, that has been addressed up thread - we use our own photos - not photos taken from product manufacturers or other people - keeps things simple and less headaches...

Message 27 of 44
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Re: fraudulent brand misuse claims from redpoint

Just got another email from redpoints (2021-11-2 12:02PM):

 

"Hi,
Thank you for your message.
Please refer to case ID 02262504, where no response was received to the communications sent on 19 August 2021 and 21 August 2021.
As stated previously, please be informed that Red Points only acts upon instructions of our client CNH Industrial (http://www.cnhindustrial.com) to act as their authorized agents to request the enforcement of their intellectual property rights against alleged online infringements worldwide, upon their previous notification and validation.
In this sense, please note that our client validated the reported content as using their registered trademarks for the sale of products that have not been manufactured by the Intellectual Property rights owner. If you believe the complaint/s was/were submitted in error, please provide us with a valid proof of the authenticity of the reported product/s.
We thank you for your cooperation and look forward to your response.
Regards,
RED POINTS SOLUTIONS
Online Brand Protection Division

cnh-industrial-bp@redpoints.com
www.redpoints.com "

 

Seems it isn't brand misuse anymore, though I have no idea what communications they're referring to or which listing they're referencing... emailed response (copied in vero@ebay)

 

"Redpoints,

"registered trademarks for the sale of products that have not been manufactured by the Intellectual Property rights owner" - THIS IS NOT THE CLAIM that has been made on ANY takedown request that has been sent to eBay about any of our listings from REDPOINTS. If this is what you are NOW claiming, It would help to know EXACTLY what product or WHICH ebay listing ID this is in reference to. Your case ID 02262504 does not tell me which of the 8 listings REDPOINTS has reported for "BRAND MIS-USE" that you are referencing.

You are making a positive claim that the product I listed has not been manufactured by CNH Industrial. First, I need to know the person's name, position and full contact information for the person making this claim and the person authorizing this claim. Second, I need to know any and all reasons why you believe this claim is valid. If you claim to represent "CNH Industrial" and "New Holland", proof of representation and full contact information for the person authorizing this representation at "CNH Industrial" and "New Holland" is also requested.

I also need you to spell out in detail what proof you are demanding that would supposedly prove that this product has been manufactured by CNH Industrial. We have already supplied product pictures and product packaging pictures in all our 'CNH Industrial' product listings.

You are also aware that your false claims have caused us losses and damages. I have asked you previously to withdraw your false claims - Do you intend to continue to pursue these claims?"

 

They're not going to give me a direct response to any of this, but hey, I can try can't I? 🙂

Message 28 of 44
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Re: fraudulent brand misuse claims from redpoint

Well at this time you will need to bypass that foolish company and go direct to the rights holder and complain to them: And let em know  that the company they are using is going to get them sued.

Message 29 of 44
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Re: fraudulent brand misuse claims from redpoint


@witmermotorservice wrote:

 

@lacemaker3 Still no permission to relist... vero@ebay hasn't responded to us yet.

 

@albertabrightalberta We do not have any contracts/agreements with "CNH Industrial" or "New Holland" or any other vehicle/tractor manufacturer. 


When there's a VeRO (aka DMCA) takedown request from a rights holder, you are given contact information to get clarification or dispute their claim of infringement. You appeal directly to them, NOT to ebay. Your appeal is called "filing a counter notice." 

 

(I've been on both sides of this and have won appeals for illegal takedowns as well as had listings removed when they made unauthorized use of my intellectual property.)

 

After filing the counter notice, the rights holder (the one who filed the claim and who has claimed infringement) has 10 days to respond. If they don't respond, the site (i.e., ebay in this case) has to reinstate the listing.

 

https://www.upcounsel.com/dmca-claim

Some of the following may not apply. I've never taken anyone to court to get my listings reinstated. In my cases, all counter notices were done through phone and email after submitting the forms. And in cases where I filed VeRO, no one ever disputed my claims because it was obvious they'd used my images so I never had to respond to a counternotice.

Responding to a DMCA Takedown Notice of Your Content

If your hosting service or other ISP receives a DMCA Takedown notice regarding your content, it usually responds by removing the material in question. It will do this without judging whether your content is actually infringing or not.

The DMCA notice-and-takedown procedures offer you protection from wrongful claims of copyright infringement. The DMCA requires service providers to tell you immediately when they remove any of your content due to a takedown notice. You then have the right to submit a counter-notice asking that the material be put back up.

 

There is no time limit for submitting a counter-notice, but you should reply as soon as you can. If you send a counter-notice, your service provider must then replace the disputed content unless the first complaining party sues you within fourteen business days of sending your counter-notice.

 

If you are not a U.S. resident, you need to consent to the jurisdiction of a U.S. court in your counter-notice. If you never go to the U.S. and you don't have any assets there, then there may not be a case because a plaintiff would not be able to enforce a judgment against you in the U.S.

 

If you can't show sufficient assets in the U.S., a plaintiff may be able to convince a court in your country to enforce a foreign judgment. These proceedings don't usually give you an opportunity to make your case. If you are a non-U.S. resident and you send a counter-notice, you give up a powerful argument that you would otherwise have, so it is not recommended for non-U.S. residents to send a counter-notice unless they are willing to fight a copyright infringement claim in the U.S. 

 

Before sending a counter-notice, be sure to carefully consider whether you are infringing on the other party's copyright. The counter-notice requires that you have a good faith belief that your material was wrongly taken down. If you send a counter-notice and the complaining party has a good case for infringement, you could trigger a lawsuit.

If you are not ready to stand up to a lawsuit for the use of the copyright owner's work, you should not send a counter-notice.

To be effective, your counter-notice needs to have:

  • Your physical or electronic signature
  • Your name, address, and contact number
  • An identification of the alleged infringed material and its location before it was taken down
  • A statement, under penalty of perjury, that the material was taken down by mistake or misidentification
  • Your consent to the jurisdiction of a federal court in the district that you live in (if you are in the U.S.), or to the jurisdiction of a federal court where your service provider is located (if you are not in the U.S.)
  • Your consent to accept service of process from the person who submitted the first DMCA takedown notice

A host then passes along the counter-notice to the person who filed the original notice. The works stay offline for 10 business days, after which, if no more action has been taken by the filer, the works can be restored.

The copyright holder can petition the court for an injunction to prevent the restoration of the original works, but if it is not obtained within the time allotted, the works are restored to the site.

 

 

 

 

 

 

AFAIK, it's not VeRO to whom you file the counternotice. 

 

 

albertabrightalberta | Volunteer Community Mentor
"I can explain it to you, but I can't understand it for you."

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