What is your Preference on a starting bid for an item that would usually sell for $100 USD

[ejcollects]

If you were to sell a $100 dollar item, what would you start the bid at?

[dryophelia · Accepted solution]

@ejcollects 

Always start the bidding at the least you will take. 
If you want to sell it for $100, you have to start it at $100. Remember eBay fees will come out of that $100, too. 

[ejcollects]

Okay Thanks! Wasn’t sure if I should start it at $0.99 so people see it easier! Have a nice day!

[tools*]

How about a Buy It Now of $100?

[wastingtime101]

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@ejcollects wrote:

Okay Thanks! Wasn’t sure if I should start it at $0.99 so people see it easier! Have a nice day!

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Good thing you asked and got a great answer from dryophelia.

If you started at $0.99 and it only received 1 bid, you'd have to honor the sale for a buck or use the out of stock cancellation option and get an account defect and probably some bad feedback from the buyer.

Don't use reserves either - expensive waste of money for something of that value.

Auction format is best when the item has enough demand to get bid up. If it's a fixed market value of $100, just list fixed price for $100 as tools suggested.

[bennotbill]

As others have said if you want at least $100 then start at $100.

Buyers can be a bit funny about round figures like $100 so maybe starting at $99 will get more attention.