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Thanksgiving Day parade, Sponsored by ?

Etsy     And more Etsy     Colorful and Memorable ads that make you want to spend money.     On Etsy.

Where is eBay?      Have you seen an eBay ad yet this holiday season?

Message 1 of 27
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Thanksgiving Day parade, Sponsored by ?

Last thing I need is an ad to spark my buying. Over rated. And we sellers pay for those ads. No thanks. Let me know when you can prove that any of those ads actually translate to sales for you. How many people out there actually have not heard of eBay. When I do searches on the internet, items from eBay always pop up.

Message 2 of 27
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Thanksgiving Day parade, Sponsored by ?


@jda15121 wrote:

Last thing I need is an ad to spark my buying. Over rated. And we sellers pay for those ads. No thanks. Let me know when you can prove that any of those ads actually translate to sales for you. How many people out there actually have not heard of eBay. When I do searches on the internet, items from eBay always pop up.


But if "we sellers pay for those ads" anyway, it would be nice to see some...

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Message 3 of 27
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Thanksgiving Day parade, Sponsored by ?

There is a radio spot for eBay that I heard about a week ago. It was not advertising the collector/used goods  side of eBay, it was very much about new item market.

Message 4 of 27
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Thanksgiving Day parade, Sponsored by ?

We are not paying for them if there isn't any.....kind of circle logic there. Again, do you really think your sales are being driven by ads? Ok, so let's say some number of buyers see an ad and say "Geez I never heard of eBay, let's spend some money there". How many of those people will actually trickle down to buy from you? I'll stick with people who are actually looking for my items and know how to find them.

Message 5 of 27
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Thanksgiving Day parade, Sponsored by ?

ebay has stated there will be no video or TV ads this Season.  They are doing more targeted marketing. 

Message 6 of 27
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Thanksgiving Day parade, Sponsored by ?

No @dirk12955 I have not seen any eBay ads, commercials nor heard any on the radio ...

Regards,
Mr. Lincoln - Community Mentor
Message 7 of 27
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Thanksgiving Day parade, Sponsored by ?


@my-cottage-books-and-antiques wrote:

ebay has stated there will be no video or TV ads this Season.  They are doing more targeted marketing. 


@my-cottage-books-and-antiques   hmmm, "targeted marketing" ... I wonder that that means ...

Regards,
Mr. Lincoln - Community Mentor
Message 8 of 27
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Thanksgiving Day parade, Sponsored by ?

Haven't seen one in a very long time.  Happy Turkey Day!

Message 9 of 27
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Thanksgiving Day parade, Sponsored by ?


@mr_lincoln wrote:

@my-cottage-books-and-antiques wrote:

ebay has stated there will be no video or TV ads this Season.  They are doing more targeted marketing. 


@my-cottage-books-and-antiques   hmmm, "targeted marketing" ... I wonder that that means ...


I assume that means "social media" where all the cool kids hang out, which means I guess I'll never see an Ebay ad again as long as I and/or Ebay lives.

The easier you are to offend the easier you are to control.


We seem to be getting closer and closer to a situation where nobody is responsible for what they did but we are all responsible for what somebody else did. - Thomas Sowell
Message 10 of 27
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Thanksgiving Day parade, Sponsored by ?

Social Media is included, so are Pop-up stores, and radio ads, and press releases, and stuff like that. The one thing they have said they aren't doing is video/TV.  But I suspect if sales aren't coming in at the numbers they'd like to see, they could change their mind about no video/TV....they've done that before....

Message 11 of 27
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Thanksgiving Day parade, Sponsored by ?

It's just a little late for eBay to change their mind about video or TV ads.

Those things take more than a month to happen.  

Message 12 of 27
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Thanksgiving Day parade, Sponsored by ?

Heard an ad on XM radio. Advertising NEW electronics, gaming systems, handbags and shoes. No mention of hard to find vintage or collectibles. They are trying to be like the RIVER. 

I see ads on Facebook but its mainly for selling-wait for it........

NEW electronics, gaming systems, handbags and shoes. 

Message 13 of 27
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Thanksgiving Day parade, Sponsored by ?

I agree, it's a little late, and I doubt they'd actually run TV ads at this point. But producing short videos for use on Social Media, etc?  I wouldn't say that's impossible, they'd just be working with a compressed timeframe. I doubt it will happen, because they are probably seeing---overall---decent revenue.

 

 

Message 14 of 27
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Thanksgiving Day parade, Sponsored by ?

@mr_lincoln 

 

(hmmm, "targeted marketing" ... I wonder that that means ...)

 

It means that for the holidays they are using the Marketing Budget

to give some eBay employees gift certificates to (Target) for their

Christmas Bonus.

 

The money they save by doing so will be used for extra bonuses for

Upper Management.

Message 15 of 27
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