Store vs. Listing Only?

[blueberiblissboutique]

Did you see an increase in sales when you went to a store on Ebay vs. just listing? Advantages or disadvantages? TY

[the*dog*ate*my*tablecloth]

As far as I know the store vs listing question is a financial one, not a visibility issue at all.

[uncseniorsportsfan]

Of course, I have had more total sales with a store simply because it was 250 vs 50 listings per month.   However, on a percentage basis on average I sell about 6-10% of my listings per month with a store and 12-15% without a store and no promos.     But a couple months of the year (usually May and June) - that $24.95 store fee  eats a big hole in the profits for the month. 

Basically,  it depends on what you sell and at what price point as to whether a store is a good option. 

[fern*wood]

I have a store because the math on savings for listing fees made sense for me.  I also like the shipping supply coupon and ability to put my items on vacation and on sale.  

I have a non-store ID and the comparison on sales mainly relates to the number of listings I have in one versus the other. 

[midohioimports]

I agree with everyone else. It is strictly a financial decision.

[penguins_dont_fly]

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@oceanbreezes68 wrote:

Did you see an increase in sales when you went to a store on Ebay vs. just listing? Advantages or disadvantages? TY

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Before you even make the decision ... make sure that your listing/selling limits allow you to list enough to make a store worth while.

It makes no sense to have a store if you can only list 50 items a month.

Store benefits:

Vacation mode

Markdown Manager

Promotions Manager

Shipping Supples Coupon

The only downside to store listings ... adding BIN to an auction is not free.

If you only look at it as listing fees, I created this breakdown of where the lines are for listing fees.

Table assumes BIN listings only