There are times when a posting ID is useful, and times when it is not.
We can't see your listings, so we can't determine where the problem is.
A sudden rise in the number of returns may be caused by the new emphasis on the Money Back Guarantee*, but we long time sellers (my oldest ID dates to 1998) sometimes keep on doing what we have always been doing, and then are surprised when it no longer works.
- Have you looked at your lisitings on a mobile phone? Over half of all online shopping is done on mobiles these days, and eBay truncates the information immediately available to those shoppers.
- Are your ToS friendly or do you have No Returns enabled? In my opinion, that is telling the buyer that you will only refund if forced, which means a Not As Described dispute.
- Do you have long involved ToS and short Descriptions? Are you using Item Specifics?
- Are you using all the pictures you have available? I don't, but most of my items are books and sewing patterns. Not much to photograph. But my SF collector boxes could use more photos if they were available.
With today's buyer, it's immediate gratification. Unfortunately, that often means buying first and thinking later.
The only real protection we Sellers have is charging more to cover losses in shipping costs. It gets called Cookie Jar Insurance-- tossing a few pennies, or dimes, or even a buck, into a virtual Cookie Jar from every sale, and using those virtual pennies to cover the to and fro costs from unhappy buyers.
*Although if you actually think about the policy, it hasn't changed. Seller can still insist on returns before refunds and buyers always could call a remorse return a NAD. Was there ever a button that said "this is a remorse return"?
