Promoted Listings Halo and Direct Attribution Is Back

[mcdougle4248]

I just noticed on the Advertising Dashboard that Halo and Direct attribution are back. To see the attributions, download the Sales report from the Advertising Dashboard.

[valueaddedresource]

@mcdougle4248 yay! Glad to see it and thinks for posting the screenshot. With all these changes. maybe the listing quality report issue will finally be put to rest soon too. 🤞

[mcdougle4248]

@valueaddedresource 

I had a new Traffic page for a minute, too. I left the Traffic page briefly to check the Advertising page and when I came back to the traffic page to take a few screenshots it had reverted 🙃

[valueaddedresource]

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@mcdougle4248 wrote:

@valueaddedresource 

I had a new Traffic page for a minute, too. I left the Traffic page briefly to check the Advertising page and when I came back to the traffic page to take a few screenshots it had reverted 🙃

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@mcdougle4248 I know you will be shocked but...apparently they are having technical issues with it. 🤣

Screenshot here for anyone wondering what it looks like though:

https://community.ebay.com/t5/Report-eBay-Technical-Issues/New-Performance-Insights-On-App-Blank-Or-... 

[valueaddedresource]

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@valueaddedresource wrote:

@mcdougle4248 yay! Glad to see it and thinks for posting the screenshot. With all these changes. maybe the listing quality report issue will finally be put to rest soon too. 🤞

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@mcdougle4248 I may have celebrated too soon - looks like this is part of adding Halo attribution to Priority and Off Site Campaigns too?  They say it's just a reporting change but in typical fashion, it's not exactly clear and easy to understand language.

https://www.ebayadvertising.com/en/2024/11/06/seller-announcement-discover-the-full-potential-of-you...

Since priority and offsite are both Cost Per Click, I don't think anything has really changed and maybe they just very clumsily worded things/confused the issue by adding those other campaigns into the announcement?

devon@ebay  kyle@ebay elizabeth@ebay  this is now the 4th (or more?) unannounced change we've seen being discussed in the community here today, most of which are things that likely should have been in the Fall Update or at the very least deserving of their own announcement...what is going on?

[ekmadonna]

My account today briefly had the New Layouts and Design on the TRAFFIC Pages. It was HORRIBLE. And my Impressions and Views have been WAY down all day today. I really hope they 86 this new layout. It is just as bad if not worse than the new messaging pages. 

[mcdougle4248]

@ekmadonna 

The new design for the Traffic page is back on my account this morning. I had the new design briefly yesterday, but not long enough to take a good look. This morning the new design seems to be sticking. 

The new design makes it difficult to compare the three data points; impressions, listing views, and quantity sold. I previously could hover over the graph and view all three data points in the pop-up. Now the pop-up only contains the one data point I selected. I have to change the data point selection to view the information. More clicks and less usefulness IMO 

[ekmadonna]

Back for me as well. I just want the numbers I find the colored graph totally useless. looks like a contour of the sea or land mass on some survey map.

[mcdougle4248]

@ekmadonna 

"looks like a contour of the sea or land mass on some survey map" 

🤣That is exactly what I thought! 

[rowan_oak]

Is there any way to access the old dashboard? I'm assuming not, but I really don't like the new design.

[mcdougle4248]

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@rowan_oak wrote:

Is there any way to access the old dashboard? I'm assuming not, but I really don't like the new design.

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Not that I am aware of. There is a Give us feedback link in the upper right of the Advertising Dashboard. I recommend using the link to share with the eBay developers what you dislike about the Advertising Dashboard.