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Ads

In the General Campaign, fees are usually deducted after the product is sold as per the fixed percentage. However, when I ran a General Campaign ad, $4 was deducted per click, which was unexpected. why?

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Re: Ads

If you are paying per click you chose the Priority campaign not General. 
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Re: Ads

If you chose "promote store or promote offsite" then you are charged "per click".   I would double check your ad campaign to see what you are enrolled in.

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