Suggested Promoted Listings Ad Rate vs Trending Ad Rate

[bigdeals.etc]

So now with the Seller Update, ebay is doing away with the Trending Rate and replacing it with a Suggested Rate, correct?

This means not only does ebay not want you to know the calculated trending (overall average) rate is for your listing type, but ebay is now going to TELL YOU what rate you should be using. They don't want to give us the info and think for ourselves to formulate our own rate, but rather just do what ebay tells us to do... regardless if our thinking may not be aligned with ebay's.

Basically... let ebay run your store for you. Every update, we lose more and more control of our own stores.

PS. With this power, ebay can easily lie and intentionally inflate the Promoted Listing ad rates.

[cashvaluerecovery2011]

The best rate to use for promoted listings is zero. Ebay charges on average 10% already and provides customer service so poor that it is actually detrimental to contact them. They provide no information to back up their claims of actual promoted ad rates, actual sell through stats comparing promoted vs non promoted listings, nor any stats on poor metrics. Why in the world anyone would volunteer to nearly double their ebay fees , knowing full well there is no info to support it , working any better than non promoted is beyond logic.

Every single lack of stats provides ebay with a bigger bite of seller income. Every single "supposed" glitch magically is to ebays revenue advantage and again to the sellers expense. There is a very common theme with this company and it is that ebay is not your friend or your partner. They are here to suck as much money from every seller on every sale as possible.

Think about this logically for half a second. If a sponsored listing magically gets your item sold faster then why wouldnt ebay randomly sponsor listings without charging more? 10% is better for ebay than nothing right? Come on folks. Its just a money grab and you are donating to a company who is not on your side.

[chapeau-noir]

I sell a lot on promoted listings (I'm in a supersaturated category) - I rarely do trending rates - I always go below unless it's a common brand.  "Suggested" is just that - not gospel. Use your own experience and judgment on this.  If you're selling the same commodity everyone else has, a cheaper price will net you more than promotion.  If you're in a mid-category but not a run of the mill commodity, then tailor what you're willing to spend to a trending/suggested rate. Don't think that doing twice or three times 'suggested' or 'trending' rates will get you anything.  It's just playing the odds, like betting on a boxing match or a baseball game - use your knowledge.

[cja1_28]

Yeah

[the-hook-and-the-loop]

  I can't believe out of all of the complaints I read on this forum, nobody has mentioned how Ebay determines a promoted listing sale. I have 100% of my listings promoted, but not every sale is a promoted sale. For instance when a buyer finds my item by searching organically.

  I used to be about 50% promoted and 50% organic sales. Ebay is now determining that 95%+ of my sales are promoted so that AD FEE STANDARD can go into their bank rather than mine. 

  I had a buyer message me asking for a particular color. I sent him the title of the listing to search for. He totally organically searched and purchased it. Ebay makes that a promoted sale. For those of you that don't completely understand what a promoted sale is, it is when a buyer clicks on your item when Ebay places it either on the sidebar or at the bottom of another listing(as a similar item). When I send a buyer to my listing and they purchase it, that is a text book organic sale. I called Ebay on it and they were going to credit me, but I told them to keep it. I just wanted to make sure of what I'm dealing with here. This has happened multiple times by the way. So expect to start seeing AD FEE STANDARD on every listing that is promoted.

[kh-vince]

Hi everyone,

Due to the age of this thread, it has been closed to further replies. Please feel free to start a new thread if you wish to continue to discuss this topic.

Thank you for understanding.