Promoted listings a ZERO views

[postfiftymodern]

After dismal page views across most of my listings, I decided to FINALLY use ebay's promoted listing tool and went with the percentage they recommended, even thought I thought it was a bit high. Anywhere from 8-13%.

I put around 550 listing in promotions and about 250 still have not had one view in the last 30 days.

I wonder if these listing are even being shown at all. Makes me wonder how that dang algorhythm works.

Anyone else experiencing the same thing?

[dbfolks166mt]

     There is no way to prove that the use of PL actually improves anything especially sales. While it may increase the views or impressions the only thing that really matters is sales. However, in your case it seems not even the views are improving. A lot depends on what you are selling. I took a look at some of your listings and you have a good variety of items across multiple categories. You have 90 sales in the last 90 days which some sellers would be thrilled with. 

     I have never used, and never will use, PL. I may not get as many views as others or sell quite as many items but my focus is on keeping my items priced in the competitive range and maintaining my ROI. Using PL potentially has a detrimental impact on one or both of those. 

[luckythewinner]

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@postfiftymodern wrote:

After dismal page views across most of my listings, I decided to FINALLY use ebay's promoted listing tool and went with the percentage they recommended, even thought I thought it was a bit high. Anywhere from 8-13%.

I put around 550 listing in promotions and about 250 still have not had one view in the last 30 days.

I wonder if these listing are even being shown at all. Makes me wonder how that dang algorhythm works.

---

You aren't getting any views or sales when you don't promote them. 

You aren't getting views or sales when you do promote them.

You seem to be overlooking the simplest possibility - no one seems interested in viewing or buying those items.

[luckythewinner]

There is no way to prove that the use of PL actually improves anything especially sales.

There are 1.5 billion listings on eBay, and it is pointless to make generalizations about the effect of promoted listings across all of them.

• Promoting a listing MAY improve sales for some listings. 
• Promoting a listing MAY NOT improve sales for some listings. 
• A seller MAY see clear evidence that a listing sells better when promoted.
• A sellers MAY NOT see clear evidence that a listing sells better when promoted.

"Proof" is a casual term that means different things to different people.

But for a seller who consistently sees better sales for a listing when it is promoted, that would certainly be compelling evidence to him about the effectiveness of promoting that listing.

[kensgiftshop]

Unless a buyer is interested in the item, all the promotions in the world isn't going to make any difference.

What needs to happen is Ebay fix their search engine so people can find what they are looking for.

[meme6253]

It is the Holiday season & you have some Great items, However they may not be what people are looking for currently in terms of gift giving, Best of luck to you.

[pls-consignments]

I know this may sound a bit "sterile", but after listening to all the possible "reasons" for no views, slow sales, and climbing COS, let me just add this...

What rate you promote at, what you sell, and how you market it, is only part of the equation. Like many large online platform, eBay's entire system (algorithm) is most likely now run by AI. It has no feelings, nor does it care about the feelings of Sellers. AI's sole purpose is to maximize revenues (and profit) for eBay. It monitors impressions, views, prices, business policies, and sales data. It will audit all of the above and decide whether or not your listings contribute enough for eBay's own ROI sweet-spot and reward those who do. Therefore, its up to sellers to figure out how to make it happy.

[tobaccocardyahoo]

Look at your items.

Honestly consider how many people will be looking for them. Your items, like many of mine, are waiting for one of a very small number of people to look at them and buy them.

Promoting does no good because there are so few people who care.

Those of us who have the space to store them and have paid little enough to acquire them are the only people who should be offering them. Lowering the price might not make them sell any faster. We just have to wait or give up on trying to sell them online.

[dbfolks166mt]

There is no way to prove that the use of PL actually improves anything especially sales.

There are 1.5 billion listings on eBay, and it is pointless to make generalizations about the effect of promoted listings across all of them.

• Promoting a listing MAY improve sales for some listings. 
• Promoting a listing MAY NOT improve sales for some listings. 
• A seller MAY see clear evidence that a listing sells better when promoted.
• A sellers MAY NOT see clear evidence that a listing sells better when promoted.

"Proof" is a casual term that means different things to different people.

But for a seller who consistently sees better sales for a listing when it is promoted, that would certainly be compelling evidence to him about the effectiveness of promoting that listing.

     I would tend to agree the only issue is the seller has no way to absolutely ascertain that the use of PL is what resulted in the sale. There are simply too many variables in the mix. It could have been a timing thing, it could have been a search result, it could be a location and shipping factor, it could be the sellers feedback or their seller rating..... Endless possibilities. 

[postfiftymodern]

I actually agree with you to some extent that some items are just "duds", but when I see completed items identical to mine or very similar, sell for more than I am asking.... THAT'S when i question it.

[redlinear]

@postfiftymodern 
 Nobody knows how the algorithm or whatever it is works.
 Are you last 30 days sales ANY above the previous 30 days before?