if your directing to me - I never told anyone to do anything - I've suggested through the years, others either take those suggestions or ignore them - others choose to make decisions on how they sell. Promoting Listing are not a guarantee that you will sell, sell more, or anything else. That all depends on what your selling, prices your asking, what your competitors are selling and what their prices are, how the "market" for said item is at any given time, the demand for that item, how ebay decides to show those promoted listings and when, how your listing appears to buyers, photos, policies, reputation, how many views did item get without being promoted, how many regular buyers one has etc...etc...etc...
When you end a campaign and start a new one, views/performance on new campaign can take while to build. If your flatlining on the PL graph and that flatline has existed for few days, likely need to end and redo a campaign - flatlining (as in views on Promoted will drop down and run near even with the Organic) is a good sign something isn't right. Most people who use PLs have experienced this at some point with ebay making changes usually at quarterly updates where they get some "great" idea and change something with Promoted Listings, or they change algorithms - usually ending campaign and creating a new one generally will improve the flatlining you you see on the graph.
As for How Long - I generally wait at least several hours when I end campaign before start new one, heard some say in the past they wait at least 24 hrs or more before creating a new campaign - i don't know if there is really a "standard" time one should wait but you cannot end and immediately create a new one as your listings won't load into it for selection immediately - takes a bit for all the listings in the old campaign to actually end (can see on seller hub - listings what listings have ended in the previous campaign) - it's likely good idea to wait a bit anyways before starting a new one, like said, I wait several hrs usually.
Still things come down to knowing your items and the market your fishing in - I can't tell you or others about your items/market cause I don't deal in them. I only speak in regards to my experience on ebay using promoted listings for my items/market that I've been involved in for 25 yrs. If you or anyone else feels like running a PL campaign (standard) is the right thing for you and your sales then by all means run a campaign, but the simple fact is it's not a guarantee - nice thing is cost you nothing unless listing sells on the PL.
As for general to PL's (not directed to you specifically, just a general for all)
Promoting all listings at a higher or ebays "suggested" rate or more means nothing to promoting all listings at a lower percentage... there is again, no guarantee that promoting listings at a higher percentage will perform better then electing less. There is also no guarantee that electing ALL your listings into campaign will raise sales vs electing a percentage of your listings into campaign.
All this isn't directed to you specifically, it's more a recap for everyone to keep in mind - entering into a PL campaign doesn't mean you will sell more or less, it simply means you elected a percentage and if the item sells on that PL ebay gets more money for the sale. Yes the idea is to gain your listings more "exposure" but in all truth if no one is searching for those items, if the demand for those items are generally low, Promoting listings may not have any effect at all.
I can say that Inflation has certainly affected sales in some categories, when people need to choice between item or gas to get to work or food for the week etc... most likely many will choose the others over your item - i would too.
The great truth is there isn't one
And it only gets worse since that conclusion...
...There is something about the rigid posture of a proper, authentic blind
As if extended arms reached to pass his blindness onto others.
Simply-the-best-for-you Volunteer Community Mentor
