Promoted Listing Still Not Many Views

[easm05]

I am promoting my listing, have coupons, etc.  I put promoted listings at percent at 10% to 15%, and on average I get a 100 views a day.  Than I notice there are different times when I get views. For example, I may have 6 views for 4 hours, than get 3 views. Another 3 hours pass, I get 10 views, and so on.  With Millions of people that visit Ebay site every day, and I only get 100 views, something is just not right with Ebay.  Ebay has selling jumping through many hoops, just to get one sale. The days, when Ebay was good to all sellers, Big And Small is over.  The days when all Ebay sellers made decent money is over. 

[redlinear]

Isn't an impression where your item can be seen.  
Or rather...a picture of your item is on the same page as the page being viewed? 
If so, is it considered an impression when it's a promoted item, at the bottom of somebody else's listing, and hidden where you can't see it....unless you "arrow" off to the right?  (is that still an impression when it's off to the right, not actually showing)

[slippinjimmy]

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@redlinear wrote:

Isn't an impression where your item can be seen.  
Or rather...a picture of your item is on the same page as the page being viewed? 
If so, is it considered an impression when it's a promoted item, at the bottom of somebody else's listing, and hidden where you can't see it....unless you "arrow" off to the right?  (is that still an impression when it's off to the right, not actually showing)

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Correct. anytime you are on any eBay page and a promoted listing appears on that page it is an Impression.

It is exactly the same as an Impression for a magazine ad, a person who purchases the magazine will count as an impression regardless if that person just skipped over the page were the ad is.

Or a radio/tv ad, the total number of people tuned to that station count as an impression even if that ad plays while they are in the kitchen getting a snack or in the bathroom taking a dump.

When you buy any type of advertising you are paying for impressions that may or may not result in any actual sales. Now with technology you have the ability to track everything and that is where "pay per click" advertising comes in, if you want to go that route you can use eBay Promoted Listings Advance.

eBay's Standard program is the best deal financially since you only pay when it directly leads to a sale.

[simply-the-best-for-you]

Yeah, there's no way you're getting 100 views a day.  I think you mean impressions which is totally different.  

I don't even get 100 views a month & I sell 2-3 items a day.   

PL's just help get you more impressions, not views.  

It can take quite awhile to find that right buyer, even when you're Promoting.  Most of my stuff sells anywhere from 1 day to 2 years.   I think you may need to adjust your expectations.  Also, a lot of people promote, so you still will have lots of competition. 

[Anonymous]

That item was not my first choice, I started listing with a Disney Book. Somehow that listing was removed... No draft, nothing. The banner is one of a kind that is limited to folks who know what they are looking for. So I don't need 100 views... I just need that single person who knows exactly what they ARE looking for. My items are collector items for the most part. The stuff I would sell of Facebook Marketplace, I would never sell here on Ebay. I do not like the EBay policies. To force a seller to take back a used item is nuts. To punish a seller because of buyers remorse or something like that is against the law in New York. I would say if more of you sellers, knew what your Uniform Commercial Law stated in your States, you too, would not take back used items. As for new, in New York, we have a duty to put the person in good stead, if the item is damaged or broken. It if is not described correctly that is another thing. I hate selling on Ebay, but need to eliminate my estate, because of a vandalization n robbery, which destroyed my home and goods. I need to raise the money to make repairs and then sell the house. So here I would only sell items that are "one of a kind" or items again, a person would be specific on in a search.  In addition, I think, anything under $5. is not worth selling on Ebay. Too much of a loss if anything went wrong. On the other hand, a $5. item, if it brings me back $2. it's better then tossing in in the trash. Thanks for your input.

[beachislandtreasures]

You sell vehicle items which is quite different than selling used items that are vintage and or unique. Would you get a refund from a thrift store or goodwill? I think not. This should not be and issue and your prices can afford you to do free shipping. Many people do not have that luxury even if we wanted to. If I was to grossly misrepresent an item, I would be happy to give a refund, but that's not an issue. Many sellers who have been selling for years on eBay do not offer returns and have 100% positive feedback, so it's not because people don't offer refunds.  

[rovemele-zmdmfp]

well said

[beachislandtreasures]

Same here. I read comments from about the same time last year that said ad blockers were causing a problem with promoted listings not showing up. Could this be happening still? I get 0-3 views per month even though my impressions show different, and haven't had one sale in 19 days with well over 1000 items. 

[44012]

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@retro_entertainment_collectibles wrote:

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@slippinjimmy wrote:

Anyone who is thanking that if they promote and get extra impressions immediately leads to more sales is delusional....every hear the expression "lipstick on a pig".

The phrase to put "lipstick on a pig" means making superficial or cosmetic changes to a product in a futile effort to disguise its fundamental failings.

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Aha!  Finally my turn to out think you!

I watch the news, lipstick on a pig is perfectly culturally acceptable these days, it's swag on swine that doesn't get the impressions. 😎

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🤣

[femmefan1946]

@Anonymous
Less than 15% of eBay transactions are Auctions, and most of those include a Best Offer or a Buy It Now option either of which ends the auction.

And most Auctions get only one bid  and sell for the opening price, if at all.

EBay is one of the few remaining "generalist" auction sites, because the 2023 customer wants Immediate Satisfaction, and won't wait seven days to be outbid by a last second sniper.

Use Fixed Price and Immediate Payment Required.

And use the social media contacts to Chat with an employee about getting your limits raised based on your previous track record. If you have used the Seller's School  recently to get up to date with Managed Payments, sales taxes, digital sales, etc. let the employee know that too.

The phone reps have a terrible reputation for getting you off the phone as soon as possible even if that mean giving you the advice you want to hear instead of the advice you need to have.


https://www.facebook.com/eBayForBusiness/ — Message button in upper right on landing page.

https://twitter.com/askebay?lang=en


https://community.ebay.com/t5/Selling/How-do-I-contact-Customer-Support/m-p/32016431#M1783851 -> Automated Assistant, type AGENT -> enter. You will then get more options.


The social media Chat accounts are covered by trained eBay employees with some authority.
And you get a transcript so you can compare what you heard with what you were told.
 

[beachislandtreasures]

I'm curious if you promote because it doesn't seem to matter whether I do or don't, I'm getting zero to few views and haven't had a sale in weeks. I was getting five plus a week before, but my sales have drastically dropped. Not sure if ad blocker is the issue as I read about 

[beachislandtreasures]

So are you saying if I'm using promoted listings, it's only showing up in the bottom and not actually in the listings? That would make sense why I haven't gotten any sales in weeks. I can't seem to determine whether promoting my listings are working for me or doing more harm than good 

[Anonymous]

thank you   Thats how i feel too

[jasoheat_0]

there CR*P search engine doesnt help anything , its almost useless , so in my opinion promoted listings are DRASTICALLY hurt by there CR*P search engine 

[nuclearomen]

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@easm05 wrote:

I am promoting my listing, have coupons, etc.  I put promoted listings at percent at 10% to 15%, and on average I get a 100 views a day.  Than I notice there are different times when I get views. For example, I may have 6 views for 4 hours, than get 3 views. Another 3 hours pass, I get 10 views, and so on.  With Millions of people that visit Ebay site every day, and I only get 100 views, something is just not right with Ebay.  Ebay has selling jumping through many hoops, just to get one sale. The days, when Ebay was good to all sellers, Big And Small is over.  The days when all Ebay sellers made decent money is over. 

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As testimony from thread I had done yesterday, coupons are not being very effective right now, sales in general. 
Promotion at 10-15% is part of the issue. Instead of promoting at reasonable lower rates, sellers promotion at high rates, over the all ready suggested ebay rates is the what created the issue with PLs not being as effective as they once were. That with addition of several PL methods they are not as good now because all these PL methods are just canceling each other out on the site searches and sponsored listings ads on the listings. I have said this for long time about sellers raising election rates too high...that only gives credence to ebay to keep inflating their suggested rates and will ultimately make PL's useless for many sellers who can't afford really high elections on top of high FVF's. Why is it bad? Sellers raise their prices due to PL elections, the higher they elect they more cost for their item to cover the fees, that inflation is geared by an already higher inflation rate of products which is then inflated more by ebay forcing sellers to price higher. All that with the fact that PL's aren't providing the return they use to is making things worse as sellers up their elections thinking it will make some big difference to their sales...but it won't. Promotion is fine but when it forces higher and higher election rates it isn't. That's that.  

[my-cottage-books-and-antiques]

@chapeau-noir  I think this is one of the most important points about ebay today, and it is too often ignored or downplayed by many sellers. The sheer extent of the competition.

Not only are there far more sellers on the platform than there used to be, many, many more of those sellers are listing multiple quantity listings, OR, if they are single quantity listing sellers, they are listing far more listings than the average seller used to sell..and more are fixed price, and fixed price, due to GTC, are rarely removed by the seller. 

So, buyers have MORE choice than ever...and that's just looking at ebay...add in the amount of stuff being offered elsewhere on the Web or in B&M Land...in part due to a surge of new sellers entering the business during Covid, and in part due to more people clearing out stuff (including stuff bought during Covid and no longer used)....and we have a perfect storm of available inventory (not to mention other things to spend money on, from dining out to streaming...), huge numbers of sellers , and limited amounts of disposable income to absorb all the stuff being offered.

All of which means : As sellers, if we are serious about moving inventory and really building a business, we need to find ways to stand out. For some sellers, that might be their choice of inventory. If you can source (or make) truly one of a kind, desirable items, that is most of the battle right there. For other sellers, it might be something else----donating a certain percentage of every sale to a non-profit for example.

The bar to entry on ebay is incredibly low, but for anyone who really wants to build a full time income, or even a dependable part time income , well, that is a much bigger challenge.