Here are a few questions I asked and answers I received....
Q: The promotions no longer are appearing where you are showing on this webinar. No promotion above the gallery picture and the add to cart area is at the BOTTOM of the page. Why was this change made? It has destroyed my sales - ZERO sales on a recent promotion.
A: I am sorry to hear that this change has negatively affected your sales and will pass that feedback along. What caused the change to the banner at the top of the listing is currently only affecting View Item on desktop, and the offer is still visible at the bottom of the page and at checkout. There is also the 'offer page' that is presenting all the items in a promotion and available from View Item on Mobile and the Search Results Page teaser on desktop.
Q: Why have the promotions been moved to the bottom of the page where no one can see them?
A: This is the information that our development team sent to us about the choice to move the promotions box: "We are experimenting the placement of promotions below the description on the View Item page on desktop. This change was actually tested at the end of last year and a decision has been made to make it permanent. We currently monitoring the effect on conversion and basket size – and this decision may be under review if it turned out that this is not improving conversion. There were no changes elsewhere (only desktop) and it is not a bug."
Q: Sometimes the promotion (Buy 4+ Save 15%) shows up in the search and sometimes it doesn't. Why?
A: This is similar to the answer I provided to you earlier. We are currently experimenting with the placement of promotions. These should only be affecting the view item on desktop.
