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Find more sponsored.....

I saw mention of this on another site and looked at several of my listings this morning. I was quite surprised to find it is true. I don't recall seeing any eBay update about this particular new photo array. Nor info on how a seller obtains this placement for large sized photos to permeate other sellers listings.

 

At the bottom of your listing under your description and after a couple more rows of sponsored and similar items there is a section titled Find More Sponsored.  The photos for items in that section are of differing sizes.  Some really big twice the size of others, some same sized as in other previous rows of sponsored items and some smaller where two photos are sandwiched upright between big ones.

 

I find the layout garish and unattractive. Kind of like the bigger photos are in your face "look at me - look at me"  desperate for a sale. Not fair for the sellers who are also using promoted listings ads whose photos are overshadowed by the big ones. 

 

Is this part of promoted listings advanced where a higher percentage cap gets you bigger photos?

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Find more sponsored.....

And definitely not fair for the seller of the item listed.  Bad enough the original listing gets bombarded with photos of competing items but this new array goes even farther overboard.

 

(Like many sellers, I do use PL for some of my items listed in saturated categories in order to have any chance of being seen).

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Talk about overkill.

 

I just looked at a Hot Wheels listing and the ONLY thing any of these ads had in common was they were all Hot Wheels (of one kind or another).

"If a product doesn't sell, raise the price" - Reese Palley
"If it sold FAST, it was priced too low" - also Reese Palley
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Find more sponsored.....


@b86fiero wrote:

I saw mention of this on another site and looked at several of my listings this morning. I was quite surprised to find it is true. I don't recall seeing any eBay update about this particular new photo array. Nor info on how a seller obtains this placement for large sized photos to permeate other sellers listings.

 

At the bottom of your listing under your description and after a couple more rows of sponsored and similar items there is a section titled Find More Sponsored.  The photos for items in that section are of differing sizes.  Some really big twice the size of others, some same sized as in other previous rows of sponsored items and some smaller where two photos are sandwiched upright between big ones.

 

I find the layout garish and unattractive. Kind of like the bigger photos are in your face "look at me - look at me"  desperate for a sale. Not fair for the sellers who are also using promoted listings ads whose photos are overshadowed by the big ones. 

 

Is this part of promoted listings advanced where a higher percentage cap gets you bigger photos?


@b86fiero  I've been seeing that for a little over a month now.

 

My guess is eBay is testing to see if having the Promoted Listings thumbnails vary in size and spacing is more eye-catching (and click inducing) to buyers than the wall of uniform squares that all blend together as you scroll past.

 

https://community.ebay.com/t5/Selling/Thumbnail-Size-Has-it-increased-on-Promoted-Items-on-the-Listi... 

 

Personally as a buyer I like it as I think it does make items stand out more.

 

That being said, there is nothing special you as a seller can or need to do - those are just the regular Promoted Listings slots just like they have always been.

 

Both Promoted Listings Standard and Promoted Listings Advanced are eligible to be shown in those slots and eBay fills them based on the buyer's previous activity, ad rates chosen by sellers, whatever algorithmic "magic" eBay uses to decide if items are similar or relevant etc.

 

The size/shape of the thumbnails is automatically chosen by whatever parameters eBay is using to create the design of how those ads are displayed and a large part of that is dynamic based on the buyer's device, browser, screen size and resolution.

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