How to link my eBay store to FB Marketplace

[ylboutique2]

Does eBay decide which eBay stores to provide visibility on Facebook Marketplace? Or, is there a direct link that I can click on to link my store?

[ebooksdiva]

eBay decides what items will be advertised on the marketplace, I believe it's random. 
Here's the announcement https://community.ebay.com/t5/Announcements/Introducing-eBay-s-partnership-with-Facebook-Marketplace... 

[wastingtime101 · Accepted solution]

If you want to advertise on your own Facebook page you can do that with social sharing, and even set up automatic posting.

https://www.ebay.com/sellercenter/listings/share-to-social

If you're referring to the new eBay / Facebook Marketplace partnership, eBay decides which listings will be part of that. You can read more in the FAQs on the latest Seller News update.

https://www.ebay.com/sellercenter/news/2025-april/facebook-marketplace

[ylboutique2]

Thank you for your response and for the invaluable information you provided. I was not aware of  the volume of information you provided with the link for FB social sharing.  Also, thank you for the response on eBay and FB partnership process for sellers. 

[ylboutique2]

Thank you for your response and for the information you provided for my question.  with so many eBay sellers, I wish that it was more specific with how many sellers could get the exposure for Facebook. I do hope it's not random but more strategically planned to benefit all sellers who have positive feedback.