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Who's Using Promoted Listings? How's It Going?

I never used this promotional technique but it was suggested to me by a eBay representative recently.  My sales are lagging and I was trying to figure out how to get more views.  It used to be that being a Top Rated Seller put your merchandise in a better position in the stack, but now the sellers who potentially pay more for the service get the better internet coverage.  So, I thought I would give it a try for a number of items that had

hits and watchers.  My clicks are up 33% and more, but not a single sale from it after 2 weeks. 

 

The other thing I thought about is this coupon business.  EBay expects us to spread coupons around and use our own money doing it.  Do you remember when eBay used to give buyers 1 to 5% of their purchases back quarterly as an incentive for buying?  Now they want us to give coupons  and give the money back up front.  They sure are calculating little critters.  Do these things work?  I'd really like to know. 

 

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Who's Using Promoted Listings? How's It Going?

I rarely use free shipping and when Ido I add it the sales price and pass the costs along to buyer for example. Most of my items that I use free shipping for will fit in a Priority mail small flat rate box or flat rate envelope. I add $10.00 to the selling price before I list even though the actual shipping cost is less than $8.50 in both cases.

 

Free shipping does not mean seller has to pay for it. What’s the difference $99.99 plus $10.00 for shipping or $109.99 with free shipping?

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Who's Using Promoted Listings? How's It Going?

The difference is when a buyer returns an item that didn't fit or they didn't like it etc... You do not have to return the original shipping costs. When you have free shipping, you have to return then entire cost. Of course if it's a Item not as described return then you will have to return the original shipping cost but if it's not then you don't. 99% of my returns are "doesn't fit" or "didn't like it" so I never have to return the original shipping. In some instances I do but most times I don't.

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