09-06-2024 03:28 PM
May be a silly question, but do I need to continuously keep listing for my items to stay noticeable? It seems like when I don't list for a while, my sales slow down. Maybe it's just coincidence, perhaps?
09-06-2024 03:35 PM
Actively listing is one way to get a search boost, especially if you're listing a bunch in the same category.
09-06-2024 04:31 PM
If some of your items have become "deadstock" , end them, wait a while (a day? a week? a month?) then relist them as Sell Similar.
Use the time when they languish in Unsold Items to review the listing and update Item Specific, pictures , prices, and shipping costs.
If you don't already, consider using Free Shipping.
DON'T PANIC!
Free shipping just means moving your costs for shipping into the asking price for the item.
Even though the bottom line does not change, buyers like "free" shipping and eBay gives us a tiny boost in Visibility for it.
Same with offering Free Returns, and 30 Day Returns.
Interestingly, most sellers who accept Returns report that the number of NAD claims drops when they shift over.
09-06-2024 04:38 PM
Many things affect the visibility of your listings. These are the ones you can control: activity (posting of new items daily), increasing your number of total sales, 100% positive feedback, having a Store, and selecting a suitable level of Promotion % for your listings. If you aren't doing ALL of these your sales will suffer. Relying on organic search without Promotion only works if you have less than five other competing sellers selling the same item. The current status of the search algorithms means that the only way to appear at the top of a search is by Promotion. Organic listings will only appear at the top if there are no Promoted listings in the category.
09-06-2024 05:34 PM
Hi @glowinni0
This s not a silly question. It is an important one.
Using principles of Search Engine Optimization can improve traffic and sales. SEO can help get listings picked up by outside search engines like Google or Bing, and can improve Search placement on eBay as well as help shoppers find one’s listings.
For more info, see link below.
https://export.ebay.com/en/marketing/promote-listings/seo-promotion/
09-06-2024 05:38 PM
That would be accurate. Listing daily keeps up the pace of being noticeable.