@treaurehunt4512 wrote:
Hello, I just recently started selling on eBay. I have 101 views but 13 sales. Can give advice on closing or attracting more clients?
First, 13 sales in 101 views is a monster sales conversion rate (12.9%). I think the average eBay sales conversion rate is between 2-3%.
Looking through your listings, you are doing a lot of things right. Lots of photos, lots of description information in the item specifics section (the eBay search engine uses title and item specifics to generate results, but not the item description). Good job for someone who is new to this!
But, here are my two pieces of wisdom that I can offer, and both have to do with expectations of selling on eBay:
- When you list items, each one will be on a spectrum between (a) in-demand items and (b) nobody wants items. The (a) items fly off the eBay shelf and it can feel like you are on a roll, then it can feel like everything stops because your eBay merch is full of (b) stuff. And the more you list, the more (b) stuff will accumulate and become a larger portion of your inventory. It isn't that sales are slowing, but that you need to have a strategy for liquidating the (b) items ... such as fire sale, auction, create sales lots, donate, trash, etc.
- I noticed that you sold a couple of items "as is" ... which, usually implies that you take no responsibility for whether or not it works. Yet, you listed both of these items with a condition of "used", and if you read the description of "used" you will see that this guarantees the item works. So, if the buyer discovers it doesn't work, they will likely open a "Money Back Guarantee" claim and indicate that the item was "not as described" (SNAD or NAD). You will be responsible for refunding the purchase price and any shipping paid, and if you want the item back then you will be responsible for paying for return shipping as well.
