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08-19-2022 04:45 PM
I started my eBay journey probably like many. I sold things to make a few extra bucks, and then somewhere along the line I found some success and decided to expand to a store. Recently, I got to the point where I wanted to begin trying to use social media to further my brand when I discovered that my store name, and store URL didn't match. The URL was linked to my original name that I had for all of about 2 days when I first began. I figured this would be an easy fix, but after being unsuccessful on my own I decided to reach out to eBay for help. What I got was a response that I wasn't expecting "you can't do it". Furthermore, the representative explained "we do this to protect you, to make sure any customer that has bookmarked my store with the wrong URL, won't have a hard time finding you should you change it". HUH? If the URL isn't taken, and I am asking to change it, shouldn't I as the business owner be granted my request to change?
Anyway, if any of you out in the seller-verse have suggestion, I would be very much obliged!
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Anyone ever figure out how to change an ebay URL to match the owners store name?
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08-19-2022 07:34 PM
The eBay rep is right. I mean, it is doable with redirection, but that depends on the parameters eBay devs set up to handle URL redirection. I think the rep means that If you change the name in the URI, you’re breaking the foundational link structure that was used to create your account. So if a bookmarked or indexed link to your original URI is clicked, without proper redirection in place, it will return a 404 “page not found”, Which is bad for sales and SEO because it also messes up the eBay store links that are indexed in Google.
You can register a domain name like
“thewaybackebay(dot) com” (or something easy to remember) and redirect it to your eBay store.
So what happens is this:
You go to a registrar (I like namecheap b/c of the free Whois protection), and register the domain name.
Then go into the settings and set up URL forwarding.
If it asks about canonicalization, they want to know if you want to use the “www” or not. I suggest ditching the “www” prefix. Only grandma still uses the triple w.
If you already have a domain name for a site you plan to build in the future, then you would forward it temporarily using a 302 redirect.
So yeah, the only way to keep the name consistent would be to register a domain name and forward it. No clue if eBay allows this, but I don’t see why they wouldn’t.
Anyone ever figure out how to change an ebay URL to match the owners store name?
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08-19-2022 05:19 PM
Changing your eBay Store URL
https://community.ebay.com/t5/Seller-Tools/Changing-your-eBay-Store-URL/m-p/32575549#M36811
Anyone ever figure out how to change an ebay URL to match the owners store name?
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08-19-2022 05:46 PM
Nope, can't be done without opening a new store. Answered on the thread @onlinecentral linked above just August 1st by a knowledgable eBay employee. Sorry.
eBay Seller since 1996
Anyone ever figure out how to change an ebay URL to match the owners store name?
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08-19-2022 07:34 PM
The eBay rep is right. I mean, it is doable with redirection, but that depends on the parameters eBay devs set up to handle URL redirection. I think the rep means that If you change the name in the URI, you’re breaking the foundational link structure that was used to create your account. So if a bookmarked or indexed link to your original URI is clicked, without proper redirection in place, it will return a 404 “page not found”, Which is bad for sales and SEO because it also messes up the eBay store links that are indexed in Google.
You can register a domain name like
“thewaybackebay(dot) com” (or something easy to remember) and redirect it to your eBay store.
So what happens is this:
You go to a registrar (I like namecheap b/c of the free Whois protection), and register the domain name.
Then go into the settings and set up URL forwarding.
If it asks about canonicalization, they want to know if you want to use the “www” or not. I suggest ditching the “www” prefix. Only grandma still uses the triple w.
If you already have a domain name for a site you plan to build in the future, then you would forward it temporarily using a 302 redirect.
So yeah, the only way to keep the name consistent would be to register a domain name and forward it. No clue if eBay allows this, but I don’t see why they wouldn’t.
