10-09-2024 01:56 PM
This feels like a stupid question/topic, but it kinda vexes me so here goes. So often I get hung up when I'm listing a piece and I reach the 'Color' item specific, because almost never is the piece all one color. But looking over my listings, it's clear I don't have a consistent rule of thumb for how to decide what to pick from that dadgum menu -I am all over the place with it!!
Now something like this Juliana brooch is a no-brainer, obviously multicolored. - By the way, I am so frustrated with the lack of attention this thing has gotten and how many times I've felt the need to mark it down. Seems like Juliana D&E is not nearly as popular as it was just a couple years ago! Yet I feel this piece is extra exquisite .... so I'm baffled. But whatever, at least I'm confident about calling it multicolored.
But then .... I called this Sarah Coventry set 'Gold' .... I guess just because I could choose orange for 'stone color,' which I did, even though some people wouldn't call those knobby things stones, and the color is really more coral, as in faux coral (I did put that in the title at least).
But I could have just as easily called this butterfly brooch 'gold' because its' metal color is gold, just like the Sarah Cov set. Or I could have called it 'multicolor' because it is, technically. But it doesn't have much gold showing, and I don't know, when I think "multicolor" I tend to think "party color" like rainbow or close-to. So I didn't choose either of those; I called this 'red.' It is MAINLY red, and I pictured a lady shopping for red in particular, because it's her favorite color or she wants a red piece to go with a particular outfit or whatever.
Now .... remember how I JUST SAID that I think of "Multicolor" as many colors? Well apparently it was a different "me" who made the listing for this Czech necklace, because I called THIS 'Multicolor.' What??! I might assume it was an oversight from using 'Sell Similar' but I don't think so, because I did choose 'green' for stone color, and all the other IS's are appropriate.
-I have now revised it to call it 'green', but what was I thinking before? That I should include the brass as part of the color scheme? Well, probably, since I chose the Sarah Cov's gold metal color as the whole color.
Ugh! You see what I mean? It's like I gaslight MYSELF with this stupid thing.
So fellow/fella jewelry slingers, how do you deal with this IS?
10-09-2024 02:08 PM
GF and I have discussed this before. Generally speaking:
- Choosing the main color as the color is most common.
- Choosing the metal color as the color is acceptable if the metal is dominant, or if the piece comes in both silver and gold.
- Choose multicolor when there is no dominant color.
What you're already doing works. This applies to jewelry, but take out point 2 above and it this "rule" can apply to any category.
Basically the color field is primarily for buyers using search filters. So think like a buyer.
And remember you can list more than one color in the item title for search purposes.
10-09-2024 03:45 PM
You know, I think your word "dominant" is actually a lot more useful to me than what I've been working with ("main"). It reminds me of a trick that a wonderful art instructor taught me, to tell difference in values when the hues are different (like which is darker, this red or this blue?) -he said "Squint until everything blurs-that makes the values more stark" -I did it and he was RIGHT!