Such scams have been going on for many years.
Use the "Report item" link present in every listing to bring it to eBay's attention. eBay will not always react to a single individual report, and the listings may not disappear immediately, but eBay will remove the listings.
Scammers will create new accounts or hijack old ones and use those accounts to list dozens or even hundreds of such listings. By embedding email address and other descriptions in a photo, the scammer attempts to evade eBay's text-based detection.
The scammer hopes to collect email addresses from interested buyers that respond to be able to contact them even after eBay has removed the listing and then to complete the scam over email.
Potential buyers should be aware of how eBay works, and should avoid any listing that seeks to direct the buyer into an off-eBay transaction which would lack any protection, or any listing that appears too-good-to-be-true. eBay does not allow buyer and seller to exchange contact information prior to payment for just this reason.
Here is an example of one such scam listing description from many years ago when it was possible to send a message to a seller directly via a link in the item description:
