Depending on how you are presenting and who you are selling to, it could really boost your sales OR tank them.
When I had my store I had a good looking male employee that would model my tshirts. I made a killing selling every one he modeled, many with lots of bids. There was a tshirt seller that had a few models and they tried hard to be magazine shoot poses, often you could not see the shirt - but you could see the big brown eyes of the model, they sold like there was no tomorrow.
But I have also seen sellers with models that the items are too small or too large, the models that are too old or young for the style, or models showing off their attributes that they think are a selling point, but to many are offensive, like the seller that would stick small items in their massive cleavage.
ebay is moving toward catalog looking pics, you might want to check out the solds and see if there is a high percentage of live models in the solds. But you should never live model a new with tags garment. It always surprises me that a few posters don't like hands holding the item, but don't seem to have a problem with a live body modeling a garment.
But there are many live modeling 'well worn' garments that are selling to the fetish crowd, so you have to be careful about that.
(*Bleep*)
