As you know, we are now rotating listing offers among sellers so that we can offer even more money-saving opportunities—and offer the promotions that make the most sense for the way you sell.
To grant you the ability to control which of your listings have promotions applied to them—and to help us create better and more personalized promotions based on what, when, and how you sell—you’ll begin seeing an ‘Activate now’ button in select promotional emails.
The ‘Activate now’ button indicates whether activation is required before the promotion is applied to your account. You can activate a promotion at any time that’s convenient for you within the promotional period by clicking this button, or by going to Promotional Offers under the All Selling tab in My eBay. Promotional rates will be applied once you activate the offer, and will not be retroactive to listings created within the promotional period but prior to activating the offer. All other aspects of seller promotions will remain the same.
Note that not all promotions will require activation in order for you to participate. To insure you receive all applicable listing offers, make sure your communication preferences are set to receive seller email promotions. Click on the Account tab within My eBay, click Communication Preferences at left, then check the Seller email promotions box under Promotions and Surveys.