If you or any other Ebayer are not familiar with MAP, it is an agreement between authorized resellers and manufacturers not to advertise a price below the price in the agreement.
Manufacturers may take action against authorized resellers who advertise below the MAP price, often removing their authorization.
This method is a way of selling at a low price online without violating the MAP agreement. It is often used when a reseller is moving a product which has not sold as well as they hoped. There would have been no prohibition to prevent Best Buy from selling at any price within its stores, so this levels the playing field between in-store and online, somewhat.
meme6253
·1 year agoNo not new art all, wastingtime101 has your answer, seen this many times
tobaccocardyahoo
·1 year agoIf you or any other Ebayer are not familiar with MAP, it is an agreement between authorized resellers and manufacturers not to advertise a price below the price in the agreement.
Manufacturers may take action against authorized resellers who advertise below the MAP price, often removing their authorization.
This method is a way of selling at a low price online without violating the MAP agreement. It is often used when a reseller is moving a product which has not sold as well as they hoped. There would have been no prohibition to prevent Best Buy from selling at any price within its stores, so this levels the playing field between in-store and online, somewhat.
wastingtime101
·1 year agoNo, it's not new. Best Buy is listing below MAP (minimized advertised pricing) so you can't see the price without extra clicks adding to cart.
Only select sellers have access to MAP pricing tools.
https://developer.ebay.com/api-docs/user-guides/static/trading-user-guide/discount-pricing-map.html
It's common - you'll see it on the Best Buy website, Target, Amazon, Walmart - everywhere.