HOW CAN A REPEAT CUSTOMER RESULT AS "SOLD VIA PROMOTED LISTINGS"?
It's unbelievable. I have buyers who purchased a particular item last year "organically", and now they return to repurchase the item again and it's a "PROMOTED SALE" It's just theft at this point with fees. I understand how it happens. The listings have always been promoted, even when the buyer purchased it the first time. But he found this item organically and purchased it. The two statements totally contradict each other, REPEAT BUYER=SOLD VIA PROMOTED LISTINGS what a joke.
Then yesterday, I sent a link to a potential buyer via messages and he purchased the item. GUESS WHAT, THAT WAS CALCULATED AS A PROMOTED SALE = AD FEE STANDARD = SOLD VIA PROMOTED LISTINGS. If eBay is not going to show how that is a promoted sale, then I would prefer not to see "SOLD VIA PROMOTED LISTINGS" on every sale. Just take your 20%+ in fees and save on the ink.
ittybitnot
·2 years agoSome additional information can be found on this page by expanding the FAQs
https://www.ebay.com/help/selling/listings/promoted-listings-overview/promoted-listings-standard?id=4164&st=3&pos=2&query=Promoted%20Listings%20Standard&intent=what%20is%20a%20halo%20item&lucenceai=lucenceai&docId=HELP1083
What if someone looks at my promoted listing but doesn't buy the item right away?
If a buyer clicks on your promoted listing and purchases any of your promoted items within 30 days of the click, you will be charged an ad fee.
What happens if I accept a Best Offer for a promoted item?
If you accept a Best Offer from a buyer who clicked on one of your Promoted Listings Standard ads within the last 30 days, you'll be charged an ad fee based on the final total sale amount (including item price, shipping, taxes, and any other applicable fees).
If the ad rate displayed for the Best Offer is not your current ad rate, the buyer may have clicked on your ad within the last 30 days prior to you making ad rate edits.
Example: Within the last 30 days, a buyer clicked on an ad that you created with a 15% ad rate. After this click, you updated the ad rate to 8%. When you receive a Best Offer from that buyer, you see a 15% ad rate displayed instead of your current ad rate of 8%. This is due to your ad rate being 15% at the time the buyer clicked on your ad.
The ad rate you're charged may be different than the ad rate displayed for a Best Offer if:
The buyer clicked on your ad again before purchasing or placed a different offer for the same item. In this case, the ad rate selected closest to the time of sale will be applied
Your ad was clicked before any ad rate changes were made
The item being purchased is a Halo Item where the ad rate is based on the settings at the time of the sale
The buyer purchases a different promoted item of yours
siamjane8
·2 years agoWow... even more reasons NOT to promote lol..... It does not even charge you the current ad rate. SO you are just trying to get some sales momentum here so you promote at the ebay suggested crazy of 16% or whatever ad rate..... then a couple days later realize that its far too much, you change the rate to 3% but in those first couple days someone clicked on you listing and did not buy it..... then 30 days later they come across yours again and decides to buy- you are charged the 16? ad rate!!!
Promoted Listings were designed to one thing and one thing only- rake in the cash for ebay without ebay having to do anything-
siamjane8
·2 years agoBecause of the "halo" effect clause that ebay added.... every one who buys from you on a promoted listing becomes "haloed" in for 30 days. Once they find your item as a promoted listing and purchase ( or not purchase), they have a "cookie" placed on their computer and if they buy any other item of yours that is promoted, it WILL trigger the promoted listing fee EVEN if they happened to find it in an organic search.
By promoting your listings, you are thus practically guaranteeing everything you sell will incur the extra fees and financial loss to your business. Very few sales will ever result in an organic showing or sale if you choose to promote.
Basically by promoting- you get to choose how much more money to give ebay for doing what the platform should be doing for the original fvf! At least you get to decide how much to be extorted for lol
simply-the-best-for-you
·3 years agoVery easily, it depends on their navigation to the listings in question. I have it happen all the time. I don't see any contradiction. It all depends on the buyer's navigation.
inhawaii
·3 years agoJust my understanding, and I may be wrong.
If a customer (repeat customer or not) clicks on a promoted listing and makes a purchase, that qualifies as a promoted listing sale. Seems understandable.
goodbrakes
·3 years agoThat same thought came to my mind when I first started seeing this happen.
I was told by an eBay Rep that if you send a link to a potential Buyer and they click on your link and buy the item then there would be no charge as a Promoted Listing. But if they clicked on the link to review the item and then come back later to make the purchase it would be counted as a Promoted Listing.
It is a gamble if it happens but at least we make a sale.
siamjane8
·3 years agoThe level of distrust and the feeling of being ripped off and abused and stolen from with promoted listings is not worth it. It is like rewarding ebay for kicking you when your down. We tried it years ago and found that we grossed no more money.... just moved a bit more product (aka more work because of packaging & shipping), but made no more money...... Promoted listings only put more money in ebays pocket- works great for what it was solely designed for.
Unavailable member
·3 years agoBecause they are a repeat buyer who just happened to purchase an item you have as a promoted listing.
If all of your listings are promoted through promoted listings then even though you sent an offer for a particular listing you will be charged the promotion fee that you chose because your listing is promoted.
the-hook-and-the-loop
OP3 years agoYou are 100% wrong about this. I have always promoted all of my listings while making organic sales. Yes, once in a while a buyer can find my item and purchase it without the help of sponsored listings or promoted listings. Familiarize with an organic sale.