Suddenly I have no sales. What is happening?
My listing page views are down 34%. My sales are rapidly declining.
I have been listing new items and haven't changed anything I do.
I have been selling on eBay since 1999 and have 100% feedback.
HELP!
1 comment
eastlaneave
Mentor1 week ago@wlm95
Specific to you:
✓ Run a Markdown Sale or offer a Public Coupon.
✓ Have you added 'Bundles' to your listings?
You can access it here: https://www.ebay.com/sh/mktv2/promotionmanager/bundlediscount
These things are part of tweaking to rejuvenate older lisitngs.
More general advice, some you are already doing:
This time of year is often a slow time, the economy is not great and shipping is expensive. Here are some tips that help me:
eBay thrives on activity, so try to do something every day.
- List every day if you can.
- Tweak listings when you can't list a new item (update the title, change photos, check category)
- Get a Store and run Markdown sales and offer Public coupons.
- Follow policies, like accepting returns. When you do, your listings seem to go up in search.
✓ Run the Listings Quality Report which is found here:
https://www.ebay.com/sh/performance
Do some of the suggested actions. Run it again in 2 days.
✓ Run and analyze the Traffic Report which is found here:
https://www.ebay.com/sh/performance/traffic
✓ Follow good Selling Practices: https://www.ebay.com/help/policies/selling-policies/selling-practices-policy?id=4346
✓ Offer returns, if you do not.
Ideas of things to change up:
TIP: I cannot emphasize how important Category is now. eBay defaults searches to the category it thinks your item belongs in. If your item is in another category, it will not be found.
-- Look at the titles/photos/pricing from similar items that have sold.
Do a search, and then filter for SOLD. You will find the Sold filter on the left-hand side of the desktop view, or under "filters" for mobile view.
Is your price competitive with other eBay listings?
Is your item in the SAME category?
Here are more tips to make a good listing that will sell faster:
-- You can find 36 months of sales history on Terapeak Research https://www.ebay.com/sh/research
-- Make sure your first photo, in particular, is sharp, clear, and preferably has a white background.
-- Use 5000k daylight bulbs
-- Use 12-24 photos. Show the top, bottom, sides, labels, features, and flaws. Take your own photos.
-- Make sure your title uses as many characters as possible, and that the first 4-5 words are the most important. Use good Key words. Don't use useless works like WOW or L@@K
-- Accurately describe your items – include measurements. Describe any flaws or defects.
-- Make sure your item is in the correct or best category
-- Complete the "Item Specifics" that are logical, skip the ones that don’t apply.
-- Here is a webpage where you will be able to find more information about good listing practices: https://www.ebay.com/sellercenter/listings/listing-best-practices
-- Watch this video “eBay Selling 101- 4 components of a perfect listing” https://www.youtube.com/watch?v=ZoJbi8f2gzI
-- Here is how to optimize your listing for Best Match searches
https://www.ebay.com/help/Selling/-/Optimizing_your_listings_for_Best_Match?id=4166
TIP: From my own personal experience: After I have made a great listing, I share it on Pinterest and Twitter. It helps get more eyes on the listing.