HELP WITH PROMOTIONAL ADVERTIZING????????

Question

hELLO, IM A SMALL STORE HERE ON EBAY WITH AROUND 50 LISITNG PER MONTH I SELL REFURBISHED MOTOROLA TWO WAY RADIOS IN FULL PACKAGE DEALS, MY TARGET BUYERS ARE HAMS RADIO OPERATORS AND FOLKS ON GMRS AS WELL AS THE PROFESSIONAL WANTING RADIO COMMUNICATIONS WHILE OFF DUTY.. MY QUESTION IS THIS (LET ME EXPLAIN)

I DONT FEEL IM REACHING MANY PROSPECTIVE BUYERS, I DONT THINK MY LISTINGS ARE GETTING OUT THERE,, WILL IT HELP ME WITH PROMOTIONAL ADVERTIZING?? I ASK BECAUSE I REALLY DONT MAKE THAT MUCH OFF THE PACKAGES I SELL, AND JUST PAYING THE EBAYS FEES AFTER A SALE IS BRUTAL ENOUGH AS TO ADD ANOTHER ALMOST 20 PERCENT FROM WHAT I HAVE READ. I WOULD HAVE TO RAISE MY PRICES A BIT TO MATCH THIS ADDED FEE. BUT WILLIT HELP??? THANKS KEVIN KMFRADIO

mr_lincoln · Answer

Hi @kmfradio

-First, your CAPS LOCK key is on

-I would NOT recommend using eBay's Promoted listings or paying for ANY of their other offerings like Offsite ads, etc. Your list price should be the lowest you will accept to cover eBay fees, your cost for goods and your target profit margin.

-You are selling in a very niche market and you might find benefit in joining or being part of a club or group or groups on Facebook or other sites for those categories. From those groups you could direct members to your eBay listings. You could also launch a Facebook page promoting your eBay listings.

Here is on place to look Search for ARRL Affiliated Clubs