Promoted Stores Custom is now available
Summary: seller_news_team announced the availability of Promoted Stores Custom for all eligible eBay sellers with an active Store subscription. The new feature gives sellers enhanced control over their promotions, allowing them to select up to 1,000 listings and customize landing pages for ads. This expansion from a previous limited release offers flexibility for sellers to highlight specific inventory and direct traffic according to their marketing goals. Sellers can start using the feature through the Seller Hub's Advertising tab.
We’re excited to share that Promoted Stores Custom is now available to all eligible sellers with an active eBay Store subscription.
More control over how you promote your Store
Promoted Stores helps drive buyers to your eBay Store through high-visibility ad placements. With Promoted Stores Custom, you have more flexibility to highlight the inventory you want buyers to see and choose where they land after clicking your ad.
With a custom campaign, you can:
Choose the inventory you want to highlight: Select up to 1,000 listings for your campaign and choose up to ten featured listings to display in your ads.
Choose where buyers land: Direct buyers to a custom eBay landing page that best fits your campaign, such as a Store page, sales event, or curated collection.
Build campaigns around key moments: Highlight seasonal inventory, new arrivals, priority products, promotions, and more.
What’s changed?
Promoted Stores Custom was previously available to a limited group of eligible sellers. With this expansion, all eligible sellers with an active eBay Store subscription can now choose Custom when creating a Promoted Stores campaign.
Your existing Promoted Stores campaign options are still available, with Custom giving you another way to tailor your campaign based on what you want to promote and where you want buyers to go.
How to get started
Ready to create a custom campaign? Head to the Advertising tab in Seller Hub, create a Promoted Stores campaign, and select Custom during campaign setup.
From there, you can choose your listings, select your featured listings, customize your landing destination, and preview your campaign before launching.
