eBay’s job is, and has always been, to seamlessly connect buyers and sellers. Our position as a marketplace is one of the things I love most about being here, and I believe that marketplaces like ours are best positioned to deliver what today’s consumer wants. But in today’s intensely competitive commerce landscape, consumer expectations are higher than ever and we all have work to do to ensure we stay ahead of the curve.
The good news is we’ve got momentum at eBay right now: we made great progress last year. We began investing more of our marketing dollars in the places where buyers start their shopping journey, introduced great new selling tools, and made our seller performance standards more objective. This year, we are continuing to build on that foundation with a focus on helping you accelerate your business.
In 2017, we plan to invest in three areas, and you’ll hear us talk about these throughout the year. In fact, they will be spotlighted at our (now annual!!) eBay OPEN celebration this year. Mark your calendars for July 25-27 in Las Vegas and look for more details soon – we really hope to see you there.
In the meantime, I wanted to take a moment to walk you through these three focus areas and offer up a bit of a sneak peek into our plans this year:
Delivering the reach and velocity you asked for. This is the number one thing we hear from our sellers: you want more buyers, more predictable sales. There are several areas we plan to invest in this year to deliver those results:
Making selling easier. We are focused on two major priorities to make selling on eBay easier:
Being strong and reliable partners. That starts and ends with not competing with you. It’s who we’ve always been and that won’t change. Areas we plan to lean into this year include:
So, that’s the at-a-glance version of our plan—with you and your success right at the center.
We’ll keep you updated throughout the year to put this plan into action.
Every change that is coming is intended to drive our collective success. When you win, we win, and I couldn’t be more excited about what this year will bring.
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